Instagram has evolved from a simple platform for individuals to a global phenomenon where brands and businesses compete for attention. Almost every major brand now has an Instagram presence, whether as a storefront or for customer support.
Many businesses have dedicated teams managing their Instagram profiles, making it beneficial to have multiple admins with specific permissions to help grow the account.
In this article, we’ll guide you through the process of adding an admin to your Instagram account in just a few easy steps.
Switch to a Business Account
To add an admin to your Instagram account, you must switch to a Business account. Here’s how to do it:
1. Open the Instagram app and tap on your profile photo at the bottom right of your screen.
2. Tap on the hamburger menu icon at the top right to open the Settings and Activity Menu.
3. Scroll down to the ‘For Professionals’ section and tap on ‘Account Type and Tools.’
4. Tap on ‘Switch to Professional Account’. You’ll be prompted to pick a category that describes your business.
5. Choose ‘Business’ to switch your account to a Business account.
If you’re in Business mode and want to switch to a regular account, take a look at this article.
Create a Meta Business Manager Account
The next step is to create a Facebook page through your Meta Business Manager account:
1. Click on ‘Pages.’
2. Tap on ‘Add’ and select ‘Create a New Page.’
3. Choose a category for your page, then enter your page name and the specific sub-category.
4. Click ‘Create Page,’ and your new page will appear.
Connect Your Facebook Page and Instagram Account
Now, connect your new page to your Instagram Business account. You can do this through the Instagram app or your new Facebook page. Here’s how to do it through the Instagram app:
1. Go to your profile by tapping on your profile photo at the bottom right of the screen.
2. Tap on ‘Edit Profile.’
3. In the section titled ‘Public Business Information,’ tap on ‘Page.’ This will give you the option to connect or create a Facebook page. Since we already have one, we’ll connect it.
4. Connect your Facebook page by logging in with your Facebook account, and the accounts will be linked.
Add Admin
Now that everything is connected, you can add your Admin.
1. Go to the ‘Page access’ tab in your Facebook Business Manager.
2. Tap on ‘People.’
3. Click on ‘Invite People.’
4. Enter the email address of your new admin, then click ‘Next.’
5. Specify the level of access you want the admin to have, then click ‘Next.’
6. Select the page on the next screen, assign permissions, and click ‘Invite.’
With these steps, you’ve successfully added an admin to your Instagram account, allowing you to share the workload. You’re welcome!
Conclusion
Adding an admin to your Instagram account can significantly streamline your social media management and enhance your overall strategy. By following the steps outlined in this guide, you can easily switch to a Business account, connect it to a Facebook page, and assign administrative roles. This collaborative approach allows you to delegate tasks, improve content management, and ensure your account runs smoothly. Whether you’re a small business owner or managing a large brand, leveraging the power of multiple admins can help you grow your Instagram presence effectively. Start optimizing your Instagram management today and reap the benefits of a well-organized, dynamic team.