If you’ve been wondering how to get more Instagram reposts, you’re not alone. Reposts are one of the most underused growth tactics on Instagram, yet they can deliver massive results for free. When other users share your posts to their Stories, feed, or Reels, you get instant exposure to a whole new audience — without spending a single cent on ads.
Think of reposts as digital word-of-mouth marketing. They’re a sign that your content resonates so strongly with people that they want to share it with their friends and followers. And because reposts usually come from trusted connections, they carry more influence than a paid promotion.
In this guide, we’ll break down 15 proven strategies to make your content more shareable, encourage reposts, and keep them coming consistently.
TL;DR: Want more Instagram reposts? Create content worth sharing — think relatable memes, quick tips, or eye-catching visuals. Use share-friendly formats like carousels, infographics, and short Reels, and don’t forget a clear CTA (“Share this if you agree!”). Tag and credit others to boost your chances of being reshared, and post when your audience is most active.
Keep your community engaged, run challenges or giveaways, and make sure Story sharing is turned on. Use smart hashtags, connect with bigger accounts, and always thank people who repost you. Most importantly, stay consistent and track your Insights so you can repeat what works best.
1. Understand What “Repost” Means on Instagram
On Instagram, an Instagram repost happens when someone shares your existing content on their account. This can happen in three main ways:
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Stories – The most common type of repost. Someone shares your post or Reel directly to their Story, often tagging you.
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Feed posts – They download or screenshot your content and post it on their profile (with or without credit — but always encourage credit).
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Reel remix or collaboration – They use Instagram’s remix or collab feature to share your video alongside theirs.
Why this matters: reposts aren’t just nice compliments. They give you free organic reach, help you build credibility, and drive traffic to your profile.
2. Why You Should Aim for More Instagram Reposts
The benefits go far beyond vanity metrics. Here’s why reposts are a growth powerhouse:
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Expand your organic reach – Every repost exposes you to that person’s followers.
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Build trust – Recommendations from friends and influencers feel more authentic than ads.
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Boost engagement – Shared posts often get more likes, comments, and saves.
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Attract collaborations – Brands and creators are more likely to work with you if they see your content spreading naturally.
If your goal is to grow your account without pouring money into ads, making your posts more shareable should be at the top of your list.
3. Create Share-Worthy Content
If you want people to repost your content, you need to give them a reason. Share-worthy content usually falls into three main categories:
Relatable & Emotional Posts
These make people say, “That’s exactly how I feel” or “This is so me!”. Examples include:
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Quotes that inspire or motivate
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Niche-specific memes that speak to your community
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Heartwarming stories that trigger emotions
Educational & Helpful Content
People love sharing tips that make them look knowledgeable or helpful. Try:
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Step-by-step tutorials with actionable advice
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“5 quick tips” style carousels
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Infographics summarizing key information
Visually Stunning Posts
Instagram is a visual-first platform. Your posts should stand out with:
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Bright, high-resolution photos
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Consistent color palette and branding
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Unique compositions or creative edits
Pro tip: Before posting, ask yourself, “Would I share this if I saw it in my feed?”
4. Use Formats That Encourage Sharing
Some formats on Instagram are naturally more shareable because they’re quick to consume and easy to pass along.
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Infographics – People save them for reference and share them in Stories. Example: a “Morning Skincare Routine in 5 Steps” graphic.
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Carousel posts – Offer multiple tips in a swipeable format. Example: “10 Productivity Hacks for 2025.”
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Short Reels – Snappy videos under 30 seconds often get more shares than long ones. Example: quick “before and after” transformations.
When creating content, ask yourself: Would this be something my followers want to show their friends? If the answer is yes, you’re on the right track.
5. Add a Clear Share Call-to-Action (CTA)
Even the best content can go unnoticed if you don’t guide your audience. Adding a CTA reminds people to share.
Examples of effective CTAs:
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“Share this to your Story if you agree.”
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“Send this to someone who needs this tip.”
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“Tag your best friend who would love this.”
Pro tip: Don’t only use CTAs in captions — add them to your carousel’s last slide or in the Reel text for extra visibility.
6. Tag and Credit Relevant Accounts
Tagging boosts visibility and increases the chance of reposts. When you credit or mention someone, they get notified and may share your content with their followers.
Ways to use this:
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Collaborations – Tag a partner brand or influencer in a joint post.
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Credits – Always credit photographers, designers, or sources of data.
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Mentions – Reference accounts that inspired your content.
Example: A travel creator posts “Best Cafes in Tokyo” and tags the cafes mentioned. Many of those businesses may repost the content to their own Stories.
7. Post When Your Audience is Most Active
Posting at the right time helps your content get traction before it gets buried in the feed. More visibility = more shares.
How to find your best times:
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Use Instagram Insights → “Total Followers” → check “Most Active Times.”
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Experiment with different posting hours and track engagement.
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Note which days consistently bring more shares.
For many niches, evenings and weekends work best — but your ideal time depends on your audience. Posting when they’re scrolling means higher chances of being shared.
8. Build a Community, Not Just Followers
People are more inclined to repost your content if they feel connected to you. Build this connection by:
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Responding thoughtfully to comments and DMs
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Engaging with your followers’ content
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Sharing user-generated content (UGC) and giving credit
When your audience feels seen, they’ll be more motivated to support you by sharing your posts.
9. Incentivize Reposts with Giveaways & Challenges
Turn reposting into a fun, rewarding activity. Examples:
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“Repost this to your Story and tag us for a chance to win…”
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“Join our 5-day challenge and share your results”
This not only boosts reposts but also creates buzz around your account.
10. Make Sharing Easy
Ensure that your Story Sharing option is enabled so followers can share your posts instantly:
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Go to your profile
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Tap Settings and privacy
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Select Story
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Turn on Allow sharing to story
If you’re posting videos, keep them under 90 seconds to make them more shareable in Stories.
11. Use Strategic Hashtags
Hashtags help your content reach beyond your current followers.
Use:
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Niche-specific hashtags (#FitnessMotivation, #TravelHacks)
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Trending hashtags when relevant
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Location tags if it adds context
Avoid spamming irrelevant tags — it can hurt your reach.
12. Engage with Bigger Accounts
If a larger account in your niche reposts your content, your exposure can skyrocket.
To get noticed:
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Comment meaningfully on their posts
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Tag them in relevant content
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Share their posts with your own thoughts
This builds relationships and increases your chances of being reposted.
13. Acknowledge and Thank Reposters
When someone shares your content, don’t just let it slide — acknowledge it.
Ways to do this:
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Share their Story where they tagged you
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Send them a quick thank-you message
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Engage with their latest posts
This appreciation often leads to repeat reposts.
14. Stay Consistent
One viral post can get you noticed, but consistency is what keeps the reposts coming. Posting regularly builds recognition, keeps your audience engaged, and signals to Instagram’s algorithm that you’re active.
Quick tips for consistency:
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Create a simple content calendar.
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Batch-produce posts in advance.
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Aim for 3–4 high-quality posts per week.
When your audience knows they can count on you for regular, valuable content, they’re more likely to share it.
15. Track and Optimize
Don’t just post and hope — track what works. Use Instagram Insights to see which posts get the most shares, saves, and engagement.
Ways to optimize:
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Double down on formats that get the most shares.
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Test different CTAs (“Share this” vs. “Tag a friend”).
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Post when your audience is most active.
Over time, you’ll learn exactly what drives reposts for your account — and you can repeat it for consistent growth.
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Final Thoughts
If you want to know how to get more Instagram reposts, it’s not about luck — it’s about creating valuable, engaging content and making it easy to share. Focus on building connections, offering real value, and encouraging reposts through subtle CTAs.
Every share expands your reach, boosts your credibility, and brings you closer to your growth goals.
FAQs: How to Get More Instagram Reposts
1. Do hashtags help get more Instagram reposts?
Yes. Hashtags are one of the best tools to increase your content’s visibility. When you use relevant hashtags, your posts appear in hashtag feeds where people outside your followers can discover them. For example, a post about fitness can use #HomeWorkout, #DailyMotivation, and #HealthyLiving. This increases the chances that niche communities will find your post and repost it to their Stories. The key is relevance — avoid generic tags like #love or #instagood, which rarely drive targeted shares.
2. Should I ask people to repost my content?
Definitely — but always do it in a friendly and organic way. Most followers won’t repost unless they’re encouraged to. A simple caption like “Tag a friend who needs this tip” or “Share this to your Story if you found it helpful” can make a huge difference. Some creators even design templates or “share-worthy” infographics with subtle reminders like “Tap to share.” The trick is to make sharing feel like a natural next step, not a demand.
3. What type of content gets reposted the most?
Generally, content that makes people look good or helpful when they share it performs best. Educational content (like hacks, how-to guides, or checklists), inspirational posts (quotes, stories, motivational tips), and highly relatable memes often drive the most reposts. For example, a beauty creator might post “5 Skincare Hacks for Oily Skin” — followers who relate to the problem are likely to share it with friends who have the same issue.