No wonder that Instagram is one of the largest and most successful social media networks in the world. Brands and businesses alike are leveraging Instagram influencer marketing to create campaigns that can help them earn money, increase their brand awareness, reach more and more people in their target audience base, and more. The website has now been a source of revenue for other people. It’s no wonder Instagram is commonly considered as the “home of almost social media influencers.” Sounds funny at first until you really start looking at the success Instagram influencers have. Especially some of the lady influencers.
However, what does any of this have to do with female Instagram influencers? Although Instagram’s gender gap is pretty much the same for users (56.4% women and 43.6% males in the USA), we think about women when we hear the word “Instagram influencers”. There may be tons of top influencers across industries from travel to retail.
23 Inspirational Female Instagram Influencers
While factoring in the niche appropriate for your brand’s campaign is necessary, it’s worth knowing the top Instagram influencers across the board. There are easy ways to choose the best Instagram influencer for your campaign, but it’s also interesting to see where certain influencers fall on the influencer spectrum. It’s great to take a look at the top female influencers on Instagram. Of course, real-life celebrities are the most influential stars on Instagram, but Instagram’s popularity may be a significant reason for their fame.
All of these fantastic, female Instagram stars we’ll be talking about in this post take the meaning of sensational to new heights, partnering with major brands to work on creative and impactful influencer marketing initiatives. Let’s explore the top 23 powerful and inspirational female Instagram influencers that you need to follow and watch in your feed, both mega-celebrities and those who are almost there.
1. Selena Gomez
Selena Gomez dominates the landscape of social media. She is one of the top commonly followed females on Instagram. Her influencer status is known to be the most powerful female in the world to think about a considerable effect.
She’s famous for acting, music, modeling, and she uses all these skills to connect with her fans via social media platforms. Maybe that’s the reason why the major companies can give her $800k pop for a post on Instagram. She’s an American artist, actress, and producer. Selena Gomez first received attention on children’s television in Barney & Friends and then in Disney’s Wizards at Waverly Place.
She got first mainstream attention with the band, Selena Gomez & Scene, with three albums reaching the US Billboard 200. She persisted with her solo performance, securing seven top ten tickets to the US Billboard Hot 100. Billboard recorded sales of more than 7 million albums and 22 million singles of her globally in 2017.
2. Kylie Jenner
Recently, people have been saying that Kylie Jenner is the hottest influencer on Instagram. A social media analysis firm, D’Marie Analytics measured how much a brand profits from one of Kylie’s posts that they support. And let’s see, only one of the posts funded by Kylie’s ads is worth more than one million dollars.
Kylie has built an arena for herself that’s influential, even the Roman Empire need to be jealous. Social media should have been her empire. Not surprisingly, Kylie is worth tons of money. Forbes even considered her as the youngest billionaire in the world. It doesn’t sound like much of a stretch because it comes from a relatively wealthy background. But with a value of around $900 million, Kylie has more than what just her most popular siblings have. It’s quite an amazing achievement for a young woman of her caliber. Much of her popularity is attributed to her influencer status on Instagram.
Beyoncé is a singer, songwriter, actress, album producer, and performer from America. In the late 1990s, she became famous as the lead singer of the R&B girl-Destiny’s Child-the group was one of the best-selling girl bands in history. Destiny’s Child split up in 2006 and Beyoncé subsequently built a very successful solo career. She has also starred in some films such as Austin Powers in Goldmember, The Black Panther, Dreamgirls, and “Obsessed”.
Beyoncé sold out more than 100 million albums worldwide as a single artist and another 60 million albums with Destiny’s Boy. She has won 23 Grammy Awards and becomes the most nominated woman in the history of the award.
Beyoncé catches as much attention to the images associated with her work as to her music, and it’s no wonder why Instagram is the social networking site she’s using to update continually. Her page included beautiful images of her glamorous holiday and sweet family life.
Kendall Jenner is a member of the Jenner-Kardashian families, which is kind of Keeping Up with the Kardashians. She is also the highest-paid female Instagram influencer—she’s made $15.9 million on Instagram. She earns more money on Instagram than her billionaire younger sister Kylie! She’s actually the third most paid celebrity on the social media platforms overall. The two influencers that rank above her are Cristiano Renaldo and Lionel Messi.
Kendall is a very successful model now thanks to her Instagram popularity. She has made tons of editorials and cover-ups for LOVE and foreign Vogue issues, modeled beautifully for Victoria’s Secret, and served as brand ambassador for Estée Lauder’s marketing campaigns.
Billie Eilish – an American songwriter and artist – has an incredible degree of influence over anyone with (comparatively) a limited number of followers.
She first came to be famous for the song “Ocean Eyes” on SoundCloud. She’s famous today for her hit single “Bad Guy”, which surpassed Billboard Hot 100. Billie made history by becoming the second artist in Grammy history—and the first woman—to get the Big Four awards: album, record, and song of the year plus best new artist. The first artist who did this was Christopher Cross 39 years ago.