Instagram Videos 2022: Helpful Tips and Tricks (2/2)

Instagram videos tips

Keep reading the next part of this complete guide to explore more about Instagram videos in 2022. This part is about helpful Instagram videos tips and tricks that make them stand out from the crowd.

Instagram Videos Tips: Instagram Video Size

If you’re sharing videos on Instagram, it’s important to know the right size and aspect ratio. Here’s a quick overview of the different video sizes on Instagram:

1. Instagram Stories Size

Stories are tailored for every device, so they appear differently on each type of mobile phone or tablet. See below the recommended specs:

Instagram videos tips - stories size

2. Instagram Feed Video Size

Posts on your feed are displayed differently according to the device, making it hard for users to know exactly how big a video will be. The video will be cropped to a square on desktops and most mobile devices, but it will expand to fill the screen when viewed on TV screens or widescreen monitors.

Here are the recommended specs:

Instagram videos tips - feed video size

3. Instagram Live Video Size

The size of live videos depends on the device you’re using. The video will be cropped to a square if you’re using a mobile device. The video will expand to fill the screen if you’re using a desktop computer.

4. Instagram Reels Size

Reels are tailored for every device, so they appear differently on each type of mobile phone or tablet. See below the recommended specs:

Instagram videos tips - reel size

Instagram Videos Tips To Make Your Videos Stand Out

1. Keep It Short And Sweet

The best videos on Instagram are usually around 15 seconds long. This is because people have short attention spans and are more likely to watch a short video than a long one. If you’re sharing a longer video, make sure to include captivating visuals and engaging audio to keep people hooked.

2. Use Relevant Hashtags

Hashtags are a great way to reach new people who might like your content. When choosing hashtags, make sure they’re relevant to your video and that they’re popular enough to be seen by other users.

3. Promote Your Videos

Just like with any other type of content, you need to promote your videos if you want them to be seen by a lot of people. You can promote your videos by sharing them on your other social media channels, using relevant hashtags, and tagging other users in your posts.

4. Use Engaging Visuals

People are more likely to watch a video if it has engaging visuals. This means using bright colors, interesting graphics, and lively music. If your video is dull or boring, people are less likely to watch it.

5. Be Creative

There are so many different types of videos you can create on Instagram. Get creative and experiment with different styles and formats to find what works best for you and your brand.

6. Schedule Your Videos In Advance

One of the best ways to ensure a large audience sees your videos is to schedule them in advance. This way, you can plan and strategize your content, then publish it at the best time for maximum engagement.

7. Use Insights To Analyze Your Videos

Once you’ve published a few videos, be sure to check out the insights to see how they’re performing. This data will help you determine what’s working and what isn’t so that you can adjust your strategy accordingly.

8. Collaborate With Other Users

Collaborating with other users is a great way to put your content in front of more new audiences. You can collaborate with other users by tagging them in your posts, sharing their content on your page, or even creating joint videos.

9. Use Paid Advertising

Paid advertising is a great way to get your videos in front of a larger audience. You can use advertising on Instagram, Facebook, YouTube, and other platforms to promote your videos to people who are more likely like them.

10. Analyze Your Competitors’ Videos

Keep an eye on your competitors’ videos to see what’s working for them and what isn’t. You can learn a lot from studying your competition and seeing what strategies they’re using to succeed. Try to identify any gaps in their content so you can fill them with your own videos.


As we move into 2022, it’s important to keep in mind the latest changes that will be happening with Instagram videos. Keep your brand up-to-date and engaging with your followers by utilizing the new features and formats that will be available. With video content becoming an increasingly important part of online marketing, staying ahead of the curve is essential for continued success. If you want to learn more about Instagram videos or anything related to social media marketing, check out our blog! We’re always sharing the latest news and tips to help businesses like yours succeed.

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