Why Do Spotify Monthly Listeners Change Frequently?

spotify monthly listeners

Spotify is one of the best online music platforms that help to get your music heard. This platform builds a unique ground for all musicians and listeners. Listeners help create an exclusive image of your music and give others a reason to listen and become your new followers. So, music artists need to win tons of listeners and followers to grow their music career. There are three important stats that musicians need to understand on Spotify. They are Spotify listeners, Monthly listeners, and Followers.

Spotify monthly listeners remain unique in your music achievement. They help promote your music. Then you can gain more new listeners, convert them to followers, and rank your tracks at the top of the playlist.

Let’s find out what Spotify monthly listeners are, how they track this stat, and why they change frequently!

What are Spotify Monthly Listeners?

Spotify monthly listeners are unique listeners who play your music on Spotify during a 28-day period. This stat updates every day, and is shown on both your artist profile on Spotify and right above the timeline graph in the Audience section of Spotify for Artists.

Here are two essential things to clarify about your monthly listeners:

  • They have listened in a rolling window of 28 days. Spotify uses a rolling window of 28 days. Why is it 28 days? Because the number of days in a calendar month can be different and because people listen to music differently depending on the day of the week. This means an equal number of days of the week are tracked. So, the same number of Mondays, Tuesdays, Wednesdays, etc are recorded.
  • They are unique listeners. If someone streams your music multiple times in a 28-day period, they only get counted as once.

Tracking trends using your monthly listener’s timeline can give you a great idea of how your music is performing over a long period of time. It can also help you understand overall engagement and listening behavior after a new release. For more immediate changes with a higher level of detail, take a look at the number of daily listeners.

Spotify monthly listeners change

Why Spotify Monthly Listeners Change Frequently

It’s very possible the number of monthly listeners decreases if not enough unique accounts listen to the track in that month. Even if the same listeners tune in every day, they are only counted as one time for this month. New listeners need to discover or previous listeners (that fell outside the 28-day window) re-discover the artist in order for this number to increase again.

Let’s take a look at the chart below to deeply understand why Spotify monthly listeners change

Tips on using the data

  • Your monthly listener’s stat updates every day
  • You can see this stat on your artist profile
  • Monthly listeners data is great for knowing how your track performs over a long period of time

Ways to Increase Your Spotify Monthly Listeners

To increase the number of listeners, the artist needs to get more followers using tons of ways, we listed below:

1. Linking the Spotify site to social media platforms

Most people spend more time on social media these days. Let’s link your Spotify account to the social platforms and request fans to follow you on Spotify. Moreover, you should give brief descriptions of the activities, new content, and albums to keep your followers engaged.

2. Add a Spotify “follow” icon on your website.

The Spotify site is a “follow” widget like most of the social media sites you can add to your website, promoting your listeners to click and become Spotify followers. These boost your music to the playlist. So, to popularize your account, have the “follow” icon everywhere your music features to make it easier for listeners to click and follow.

3. Have your own Spotify playlist

Create a Spotify playlist, including all your songs, videos, and content. Then, add your best bands and genres that fit the kind of music you produce and request listeners to follow. You can post the playlist on another platform where followers and listeners can tag the page. The playlist’s additional bands come in handy as fans can follow their song from your playlist and discover your new songs. Create a playlist of about 20 songs with a no-repeat artist. These increase your points on Spotify search filters.

If you don’t like the idea of spending a lot of time and effort gaining listeners on Spotify, let’s take a look at Buy Spotify Monthly Listeners from Buildmyplays. Then you can focus more on producing your music.

Read on this guide to know more tips to achieve success on Spotify.

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