Instagram is an image-first social platform. If your photos and videos aren’t up to scratch, you’ll have a tough time achieving success.

However, even great images and videos can fall short of expectations if you’re a slouch in the Instagram captions department. The words that accompany your graphics are an important element of building a brand on the network, and especially forming a connection with fans and followers.

The great Instagram captions can add context to your posts, tell your brand’s stories, entertain the audience or encourage people to take action.

You can add up to 2,200 characters and include up to 30 hashtags in a caption.

No matter the length, the most important thing is for your Instagram captions to grab attention and be easy to read and follow.

Here, you’ll find creative Instagram captions you can model or just copy and paste directly into your own Instagram posts this summer.

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Marketing on Instagram is all about the visuals. The quality of photos on your feed will be the most essential element that leads to gaining your Instagram followers, attracting them with your brand and content. It’s also a way to show off the human side of your business.

However, getting a beautiful photo and editing it to perfect ones are not enough for you. Do you want to hear the voice of that visual content? The caption of your post is where you can let this voice begins.

A good caption on Instagram tells your followers what the photo is about. Moreover, it encourages them to take action or makes a joke that makes your content all the more interesting and shareable.

If you think of your Instagram caption as an afterthought, you’re losing out on a chance to engage your followers in ways you can’t do with only visual.

In this article, we mention 8 great tips to help you better your Instagram captions.

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