If you want to succeed on social media in 2020, you should follow the latest real-world data and top 5 social media trends to create your own strategy.

That’s why we made a series of interviews with more than 3,000 marketers toward the end of 2019. We also discussed with dozens of industry specialists. This gave us multiple points of view on the trends that most affect social media in the year ahead.

Finally, we pored via the most recent data from respected research organizations, like:

  • Deloitte
  • Edelman
  • eMarketer
  • Gartner
  • GlobalWebIndex
  • The CMO Survey

As we carefully selected through this huge mountain of information, five key tendencies emerged that we predict will form the social media space in 2020 and beyond.

Here’s our insider look at what is essential to know for the year ahead.

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