TikTok promotion is one of the fastest ways to boost your content’s reach on the platform. If you’re creating regularly but not seeing the engagement or growth you want, you’re not alone. With millions of videos uploaded daily, even great content can struggle to stand out.
That’s why TikTok introduced Promote—a built-in feature that allows creators and businesses to turn regular videos into ads directly from the app. Whether you want more views, website visits, or followers, TikTok Promote offers a simple and affordable way to grow your audience.
In this guide, you’ll learn everything you need to know about TikTok Promote: how it works, how to set it up, its pros and cons, and practical tips to get the best results from your promotions. Let’s dive in!