Perfect Time to Post YouTube Videos in 2021 (1/2)

Last Updated on August 2nd, 2021 at 11:55 am

post YouTube videos

If you want to be successful on social media, you have to run your accounts/channels tactically. You wish to make sure that as a lot of your target audience as possible manage to see your posts/images/videos. We have previously looked at the most effective times to post on Facebook and Instagram. In this post, we will look at the perfect time to post YouTube videos.

Continue reading →



26 Top YouTube SEO Tools For You in 2021 (1/2)

Last Updated on January 25th, 2021 at 10:54 am

YouTube SEO Tools

Boosting your YouTube engagement and video rankings are about more than just pumping out video after video. You’ll get better results when you spend more time on quality over quantity. That’s how you can rank higher and nab that top spot, skyrocketing your video views and subscribers – or at least stop putting out mediocre videos because you’re trying to meet some arbitrary quota. But as anyone who’s ever tried to boost their engagement and increase video views on YouTube can tell you, it isn’t easy as you think. Fortunately, we’ve had here 26 incredible YouTube SEO tools that can streamline your path to a growing and engaged YouTube following.

Continue reading →





15 YouTube Thumbnail Ideas You Should Know (1/2)

Last Updated on November 14th, 2020 at 10:15 am

YouTube thumbnail

“Do not judge a book by its cover.” 

We all know and love that saying. It seems so easy to do, right? Wrong. In fact, that statement is the opposite of what people do. In the business world, how you present yourself matters. On social networks like Facebook and Instagram, your visual aesthetic is the determining factor of your long-term success. Today, we will be focusing on YouTube.

Everybody knows YouTube. YouTube is one of the largest search engines, just right after Google. It also happens to be the second most popular website worldwide. That’s why YouTube marketing is a huge strategy for businesses in every industry. (Don’t even get us started on the magic of YouTube influencers.)

So where does “not judging a book by its cover” come into play with YouTube marketing and advertising? Simply put, the target audience whose attention you’re attempting to capture will judge you based on one important factor: your YouTube thumbnail image.

There are many ways to get free YouTube subscribers and grow your channel. However, people will judge your content by the thumbnail image you show up. You want viewers to actually watch your content. So it is imperative to pay attention to the design, in a way that summarizes your content in a single image.

When you upload a new video to YouTube, the system chooses a random frame as a thumbnail. It also gives you the option to upload a custom image that you’ve previously edited on your computer.

Here are several of the best YouTube thumbnail ideas that will help you get more clicks and viewers.

Continue reading →



How Does the YouTube Algorithm Work? (1/2)

Last Updated on September 25th, 2020 at 11:24 am

the YouTube algorithm

The YouTube algorithm decides what content people watch on YouTube 70% of the time. And according to Pew Research Center, 81% of American YouTube users say they regularly watch videos that the algorithm recommends to them.

If you’re a creator trying to get more YouTube views, or a brand building out your YouTube marketing strategy, the platform’s recommendation algorithm counts for a lot. So how do you optimize your channel and videos to work with it, not against it?

YouTube usually isn’t famous for being super transparent with creators or advertisers about how the proverbial sausage is made. So in this article we’re going to take a look at the history of YouTube’s priorities when it comes to helping viewers discover new videos. We’re going to explore how the algorithm works. Then all the latest YouTube algorithm changes in this year – 2020.

Continue reading →


Leverage Your Brand Advertising on YouTube (1/3)

Last Updated on August 18th, 2020 at 10:26 am

leverage YouTube advertising

Brand advertising on YouTube has been around for a while now. However, adopting the platform for direct response B2B advertising is relatively new. Unlike branding, direct response focuses on compelling people to take immediate action after watching an ad. This action can be visiting a site, sign-up, download, or purchase, which an advertiser can then track and measure later. Google has recently shown an increasing interest in expanding YouTube’s offerings for performance advertisers with TrueView for Action — a powerful campaign type that helps drive leads and conversions. So it’s an ideal time to capitalize on a social platform that’s currently less competitive, slightly more affordable. And be informed that this platform has a goldmine of nearly 2 billion monthly engaged users ready to take action. Read this article to know more about how to leverage YouTube advertising for your next direct response campaign.

Continue reading →