Do you want to use Reels to increase your Instagram engagement? It’s time to begin utilizing trending sounds. But how can you tell which sounds are trending, where can you find them, and whether they have been taken off or not? You can trust us. In this article, let’s find out our best advice to search for trending sounds on Instagram Reels.
What Are Trending Sounds on Reels?
A small arrow appears next to the name of the audio when it is “trending” on Reels, which normally indicates that the sound or song’s popularity is spreading.
Instagram hasn’t officially said what marks a sound a trend, but we assume it’s all about momentum.
Therefore, regardless matter how old a sound is, the likelihood that it will receive its own arrow is significant if it suddenly becomes consistently used or saved.
Consider the case of @jakeandshelbyofficial, he covered the song Norah Jones in August and it is presently trending on Reels:
Note: Keep your attention on the arrow rather than the numbers.
Is Trending Sounds Available for Business Account?
Reels might be challenging to find a sound for Instagram business accounts because of the restrictions on commercial music and copyright issues, but it’s not impossible. Knowing the rules is essential to producing effective Reels (and avoiding copyright). You can access a vast collection of Reels sounds if you have a personal or creator profile on Instagram.
However, if the message “This sound isn’t licensed for commercial use” appears, it means that you do not have permission to use music created by recording artists.
Fortunately, anything on Instagram marked as “Original audio” is permissible for business profiles, which means that you still can access lots of trending sounds. But not all “Original audio” is stock music; it can also refer to remixes or mashups.
4 Tips to Find Trending Sounds on Reels
The following are our top four suggestions for finding trending sounds to include in your Instagram Reels to increase engagement:
- Scroll Instagram Reels Feed
- View the Weekly Trend Report
- Inspiration from Tiktok
- Follow Trending Reels Accounts
Tip #1: Scroll Instagram Reels Feed
Watching Reels regularly should make it easy for you to keep an eye out for new trending sounds.
Open Instagram, then scroll through the Reels explore page until you see the little arrow we previously mentioned.
When you click on the trending sound, you can see where the sound originates, how many Reels have been made with it, and all the Reels that have used it. Jackpot! To start producing with the popular sound, use the “Use audio” button.
NOTE: Save the sound so you can return to it later if you like it but aren’t ready to record.
Tip #2: View the Weekly Trend Report
A great resource for keeping up with Reels is the @creators Instagram account.
The top Instagram Reels trends are shared by Instagram every Friday for creators.
And if that weren’t already a massive plus, @creators frequently shares general Instagram advice, including information on the algorithm.
Direct advice from the experts? Please, yes.
Tip #3: Inspiration from Tiktok
Ironic, we know, but exploring For You Page tab on Tiktok can be a fantastic way to find ideas for Reels.
Open TikTok and enter “trending sounds” in the search bar to discover a trend that is a little more niche.
Then, you can find TikToks from creators who are sharing the top trending sounds and also teach you how to use them. Also setting the video filter to “this week” to find more relevant content.
Once you’ve discovered a trend you like, write down the song’s name and the artist, then look them up on Instagram to see whether they’ve been used in any Reels.
Reels usually catch up with TikTok trends a few weeks later, so save your favorites to keep up with the latest trends.
Learn more about Tiktok and Reels to see what are the differences between these two awesome platforms!
Tip #4: Follow Trending Reels Accounts
Not into doing the heavy thing yourself?
There are creators that keep track of the newest trends, so you can quickly produce effcient material. If you are a small business or a brand, producers such as Sej and Chitra have a ton of advice for you, including popular sound
The lesson? With the appropriate resources, navigating trends isn’t difficult.
By using these pointers, you’ll be able to find and utilize trending Reels songs and sounds with ease.
Your Instagram engagement will skyrocket eventually.