TikTok can be a minefield for brands and creators to jump into in 2021. Its content, values, and functionalities are unlike any other social media platform. So, you need to spend time, effort, and find resources to get it exactly right. Along the way, it’s easy to run into problems and to have TikTok marketing questions without any answers. I’m betting that you even have a few floating around your head right now. They make you feel hesitant to ask.

Fortunately, we’ve listed here some answers to TikTok marketing questions we know brands are too embarrassed to ask when beginning their TikTok journey. These questions are written and answered by a team of TikTok experts from Fanbytes. They have worked with over 170 brands on TikTok campaigns. Their years of experience working with both major brands such as Sony, Burger King, and Boohoo to more unorthodox brands such as ACCA, have taught them what brands really want to know about TikTok marketing.

Continue reading →



If you’re still dreaming of making your mark on TikTok, you need the best tunes to back your sweet dance moves. TikTok is just nothing unless a seemingly endless font of viral tracks. A number of the most popular songs of the past few years even got their starts on TikTok before racing to the top of the Billboard charts. Lil Nas X’s “Old Town Road,” for example, popped off on TikTok in 2019 after gaining some traction on SoundCloud. From there, radio programmers were ripping the track from the internet to meet listener demand to play it on their stations.

TikTok virality doesn’t just stay on the platform. Many artists with tracks that go viral on the platform will discover that the music has also launched to the top of their top-played songs list on streaming services, too. Certainly, virality from platforms like TikTok has upended the music industry to an extent. As tracks blow up online, labels are put in the position of finding and signing those songs to their labels instead of the other way around, with the music industry delivering the music to listeners. Because more and more artists launch songs and sound on platforms like TikTok and Triller, we can expect this exciting trend to continue.

As 2020 winds down, TikTok has shared the top 10 songs on the app for the year based on their algorithm. Beyond the top 10, we’ve listed here another 14 TikTok songs that have enjoyed virality on the platform this year. Many of those have been used in a lot more videos than TikTok’s top 10. Let’s dive in!

Continue reading →



Considering TikTok marketing for your business or organization? You’re not alone. Hootsuit made a poll on more than 800 professionals on LinkedIn, and the results reveal that many are still thinking about it.

The video app may not match every brand, especially in case your customers and TikTok user demographics don’t overlap. However, many businesses have been successful on TikTok—from Nike to Universal Pictures to the San Diego Zoo.

A lot of the famous moments of some brands on TikTok have been accidental. Ocean Spray sales and Fleetwood Mac plays skyrocketed after Nathan Apodaca kickstarted the #DreamsChallenge on a longboard ride to work. And now Arby’s is having a moment because someone who bought one of their menus thinks it was a flatscreen T.V.

The power of TikTok, especially with creator-led content, has even made some companies such as Walmart and Dunkin’ Donuts encourage employees to post videos while at work.

Don’t throw your marketing strategy on TikTok out the window. Learn the way to set up a TikTok marketing strategy for the business and how to boost TikTok influencer marketing and more.

Continue reading →


TikTok is a worldwide popular app for creating and sharing short-form videos. Millions of users flock to the platform to make fun and engaging videos that resonate with their target audience, always hoping to be the next viral sensation. But what about influencers who want to use their TikTok videos and post on other social media platforms? You can save TikTok videos to your device before posting them on social media platforms. In case you try to download them after the fact, they will be downloaded with the TikTok watermark.

If you’re republishing your TikTok content for other social media platforms you probably don’t want that watermark there. The good news is that there are many ways to get those watermarks away from your videos. In this article, we’ll go through some of the best apps to remove TikTok watermarks. We’ll even show you how to use these apps. Let’s jump into!

Continue reading →



If you take TikTok seriously as part of your business, you will want to grow your followers regularly over time. Here in this post, we will explore ways to gain TikTok followers. This is particularly so, if you use TikTok for marketing, or you aim to become a TikTok influencer. However, like all social and video apps, some followers are of more value to you than others. Some people may follow you after watching one of your videos, and then never view another one. Worse, some followers may not even be human. They may be bots trying to game the TikTok algorithm.

Continue reading →



Build My Plays