Knowing Instagram demographics is vital to understanding your fans.

And when you do, you will be able to create a smart Instagram marketing strategy that’ll create leads, sales, and an audience devoted to your brand.

However, that’s a bit simpler said than done. After all, the social media platform boasts over 1 billion users all around the world (more than 1/10th of Earth’s population).

We want to help. That’s why we collected the list of the six Instagram demographics that matter to businesses that have an Instagram presence (or are thinking of getting one). That method you could make the best decisions in terms of your social media marketing strategy. Continue reading →


Continue with some other Instagram celebrities that you can learn from…

6. They reply to your questions

For many followers, Instagram is a method to connect with their celebrities—particularly since the platform is one place where replies—and sometimes clapbacks—actually occur. Instagram Celebrities like Taylor Swift, Selena, and Chrissy Teigen have been known to reply to comments on their posts, and even comment on posts from their followers. Continue reading →


Let’s be real. On Instagram, Celebrities are better than brands because they are celebrities, not brands. Fame obviously offers celebs an edge over companies on social. However, that does not mean marketers could not learn a thing or two from them.

Similar to brands, stars have a stake in social media, too. Today, pop singers and movie stars are multi-hyphenate business magnates, cosmetics brands, running wireless networks, and eco-friendly water enterprises.

They are also mega influencers, promoting everything from Puma sneakers to Butterball turkeys.

We have rounded up a few of the best star-powered moves on the platform that brands could add to their Instagram strategies. Continue reading →


You have known that Augmented reality (AR) filters are computer-generated effects layered over the real-life image your camera displays. In Instagram Stories, an Instagram AR filter alters the image your front or back camera displays. Additionally, making unique filters can be right for your brand. So, how to make them?

This step-by-step guide shows you how to begin creating custom filters for Instagram Stories. Continue reading →


When your brand set Instagram for business, you are probably already aware that Instagram Stories is an effective method to engage with young users. In 2019, 500 million accounts used Instagram Stories daily and 67% of all Instagram users are aged 18 to 29. Stories are interactive functions—such as polling, questions, and Instagram AR filters—are fun methods for brands to engage these users.

Augmented actuality (AR) sounds futuristic, however, Instagram Stories has used augmented reality filters since 2017 when it launched its face filters. And recently, Instagram Stories took augmented reality to a new level. The Fb-owned platform Spark AR Studio lets users make their own interactive AR filters. In August 2019, that platform was opened to the public.

Now, anybody could make custom AR filters for Instagram Stories.

Right here, learn what Instagram AR filters are, why making unique filters could be right for your brand. Continue reading →


Most social media feeds are kind of distractingly busy — fill with images, videos, and text updates from friends and brands you follow. Instagram is different — you could look at one post at a time only.

And while Instagram’s clean, easy interface makes to simple to concentrate on users’ gorgeous images and fascinating videos, it also leaves something to be desired: the ability to simply repost other users’ content.

However fear not: for every problem, the internet has afforded a solution. We tested out 4 different methods to repost content on Instagram in a few easy steps. All of those strategies are free, however, some require you to download an app from the iOS App Store or Google Play first.

Disclaimer: Pursuant to Instagram’s Terms of Use, you have to first reach out to the Instagram user whose content you wish to reproduce and obtain written permission to do so. You could do this by commenting on the picture and asking, or by sending them an Instagram Direct Message, which could be accessed by tapping the paper airplane icon in the top right corner of the app.

Using Repost for Instagram

1. Download Repost for Instagram.

You can download Repost for Instagram for both iOS and Android. Both devices are compatible with this app, which integrates directly with Instagram so you could share content from other Instagram users from your mobile device.

Blue homepage of Repost for Instagram app

2. Identify an image or video to repost.

Open your Instagram app and find a picture or video you’d like to repost from your own Instagram account. Tap your selected picture from the original poster’s picture gallery to see its full view, as shown below.

Photo of desktop computer on Instagram app

3. Copy the share URL post to your clipboard.

When you are on the picture’s or video’s landing page, tap the “…” icon at the top right corner of the post. Then, tap “Copy Share URL” (Android devices are the same).

Mobile option to Copy Share URL of Instagram post

4. Open Repost for Instagram.

If the picture is copied to your phone’s clipboard, open Repost for Instagram. The post you copied will automatically be on the app’s homepage, as shown below.

Repost for Instagram homepage with Instagram post that was copied to clipboard

Tap the arrow on the righthand side of the post. There, you could edit how you need the repost icon to appear on Instagram.

Photo of computer on Repost for Instagram app with blue button to repost photo

Choose “Repost.” Then, tap “Copy to Instagram,” where you could add a filter and edit the post.

Mobile button to Copy to Instagram

List of filters under photo of desktop computer before reposting to Instagram

5. Edit the caption post and share your repost.

Tap “Next.” If you wish to embrace the original post’s caption, tap the caption field and press “Paste,” where the original caption will appear with a citation that credits the original poster with your reposted picture.

Caption field for adding citation to Instagram repost

Once you are ready to share the post, tap “Share” as you would a regular Instagram post. Here is how the post appears on your Instagram profile:

Photo of desktop computer by HubSpot reposted to Instagram by user soph_bern

Using InstaRepost

1. Download InstaRepost.

Download InstaRepost for Android or iOS devices to share photos, videos from other Instagram accounts from your own Instagram through your mobile device.

2. Give InstaRepost access to your Instagram account.

Open InstaRepost, log in using your Instagram credentials and authorize it to access pictures, friends, and similar content related to your Instagram account.

Option to give InstaRepost access to Instagram account

3. Use InstaRepost to find the original poster’s username.

InstaRepost will only show you a small choice from your Instagram feed. If you understand what post you are looking for, choose the magnifying glass icon on the bottom toolbar of the InstaRepost app to access the Explore tab. Enter the username of the person whose picture you wish to repost.

instarepost-step2.jpg

instarepost-step3.jpg

4. Save the picture to your phone’s camera roll.

When you have found a publish you wish to reshare, tap the arrow at the bottom right corner. Then, tap “Repost,” then “Repost” again. It will first save the picture your mobile device’s native camera roll, where you could retrieve it in the Instagram app.

instarepost-step4.jpg

instarepost-step5.0.jpg

instarepost-step5.jpg

Navigate to your Instagram app and choose “Library.” You will see the post saved to your phone’s camera roll. Choose the picture to pull it into Instagram.

instarepost-step6.png

5. Include a filter and a citation, and share your repost.

Include a filter and edit the post as you want. Then, choose “Next” and tap the caption field to paste the original caption. The repost will not automatically embody a citation, so we recommend including one by typing “@ + [username]” to credit the content’s original poster. Then, press “Share.”

instarepost-step7.png

instarepost-step8.png

Here is how the post appears on your Instagram profile:

instarepost-step9.jpg

Using DownloadGram

DownloadGram lets Instagram users download high-resolution copies of Instagram images and videos to repost from their own accounts. Fortunately, there is not an app you should download to repost utilizing this process. Here is how to do it:

1. Open Instagram and find a picture or video to repost.

Open your Instagram app and find the post you wish to repost. Choose the “…” icon at the top right corner of the post and choose “Copy Share URL” (this button will be similar for both iOS and Android mobile devices).

downloadgram-step1.jpg

downloadgram-step2-1.jpg

2. Paste the post’s share URL into DownloadGram.

Open your mobile internet browser and navigate to DownloadGram — or simply, downloadgram.com. Paste the URL into the text box that appears on the site’s homepage. Then, choose “Download.”

Homepage of DownloadGram with photo's share URL pasted into text box

Choose the green “Download Picture” button that appears further down DownloadGram’s homepage.

Button to download image from Instagram on DownloadGram

3. Download the post.

You will be directed to a new webpage with the content ready to download. Tap the download icon — the box with an upward-facing arrow, as shown below — then choose “Save image.”

downloadgram-step5.jpg

downloadgram-step6.jpg

4. Open Instagram and find the picture or video in your camera roll.

Return to your Instagram app. The picture will be saved to your phone’s native camera roll, so edit it as you would any other Instagram post.

downloadgram-step7.png

5. Add a caption and share your repost.

The repost will not embrace a citation, so we recommend including one by typing “@ + [username]” to credit the original poster with the picture or video. Then, press “Share.” Here is how the post appears on your Instagram profile:

downloadgram-step8.jpg

Taking a Screenshot

This way does not require any or other sites to repost on Instagram. It is worth nothing that this way only works for reposting images, not videos. Here is how to do it:

Find a picture on Instagram you would like to repost and take a screenshot with your phone.

  • For iOS: Press down on the home and lock buttons simultaneously until your screen flashes.
  • For Android: Press down on the sleep/wake and volume down buttons simultaneously till your screen flashes.

Choose the new post button in the bottom-center of your Instagram screen. Resize the picture so it is properly cropped in the Instagram photo editor.

screenshot-step1-1.png

Edit and filter the post as you would any other Instagram post. Remember that your phone will take a screenshot of everything on your screen, not just the picture you wish to repost. So, be prepared to crop the sides of the screenshot to capture just the picture you wish to share with your followers.

Phone's camera roll with screenshot of Instagram photo for reposting

The repost will not embrace a citation, so we recommend adding one by typing “@ + [username]” to credit the original poster with the picture you are reposting. Then, press “Share.” Here is how the post appears on your Instagram profile:

Photo reposted to Instagram from taking a screenshot

Now that you have found how to repost on Instagram, you could diversify your profile with content sourced from friends, family, and brands. Use the ways above — being sure to cite the source of the original post — to quickly and simply reshare your favorite content.


According to Instagram, The Instagram Explore page is made up of users’ photos, videos, stories based on “the people you follow or the posts you like”. When you get on the Explore page, you’re standing out and GOING VIRAL…and the best way to do this is starting with a proper strategy

Convinced? Let’s look at how to make it occur. Continue reading →


Popping up on the Explore page on Instagram is the social media equivalent of striking gold: when it occurs, life gets simpler. It’s also like striking gold in that there are no guaranteed methods to make it occur. However, with some hard work, keen-eyed strategy, and gritty perseverance, your odds of success go way up.

(That said, getting on the Explore page on Instagram isn’t like striking gold in that you don’t get to ride your trusty pony naked and laughing via the streets of San Francisco.)

In this post, we will outline the what, the why of Explore page on Instagram… Continue reading →



Instagram Live allows users to stream live videos to their followers via their Instagram Stories. It’s good to grow and engage your followers, connect directly with your users, share information, and establish your brand.

However, maybe you are considering, “Isn’t live streaming just a passing fad?” Well, let’s take a look at the numbers (Source: New York Magazine and Livestream.com):

  • 80% of audiences prefer to watch a Livestream to read a blog post
  • 82% of audiences prefer to rather watch a Livestream to see a social media post
  • 67% of audiences who watched a Livestream purchased a ticket to a similar event the next time it happened

Live videos are prevalent—and the trend shows us that they are here to stay. That’s why it is so vital that your brand understands to use Instagram Live and leverage it for your audience.

Let’s walk through exactly how you could begin utilizing Instagram Live, some tips on utilizing it to make an amazing Instagram Live stream today to grow and engage followers. Continue reading →