Hey, 2020 is here, and you are here since you want to gain more views on YouTube.

YouTube is the second-largest site in the world. 2 billion people use it on monthly. 73% of adults in the U.S. are watching videos there. (We can go on, however, you could read all the newest YouTube stats on your own time.)

We have compiled this guide to point out all the simple wins that’ll amplify your brand’s message on YouTube, however, we are also going to detail a few of the more advanced techniques the professionals use.

Ready? Let’s get started. Continue reading →



YouTube statistics in 2020 show that—spoiler alert—YouTube continues to be larger than all the other social media platforms. (And every other site, too, beyond Google.)

Whether you are a first-time creator seeking to develop your YouTube subscriber or view count, or an experienced video marketer looking to improve your brand’s video views on YouTube, step one towards mastering this platform is getting a handle on the numbers. Not to mention staying updated with them.

Below, we have got the Youtube statistics in 2020 numbers: who’s using Youtube? How are they using it? And what does that mean for business? Continue reading →





The number of Youtube followers is not just another vanity metric. Getting more subscribers is the best way to maximize your organic reach on the second-largest site in the multiverse.

And if your purpose is to actually make money on YouTubehitting subscriber milestones is important to access many monetization functions. For example, you must have at least 1,000 subscribers to become a YouTube Partner and begin earning advert revenue. And the more subscribers you have, the better you rise on YouTube’s fancy “benefit level” ladder (think: awards, managers, production aid.).

However, for those of us who are not trying to go viral or become YouTube stars—we could hear you out there, you are saying “I’m just here to help my brand’s digital strategy with long-form video!”—subscribers are still essential. Why?

Because 70% of the one billion hours of video that people watch on YouTube daily is determined by the YouTube algorithm. This means that your capability to reach new eyes improves when you have subscribers who’re bumping up your play counts, watch time, and engagement.

Now let’s take a look at some actual real-world tactics that will not waste your time. Continue reading →