Continue with Employee advocacy best practices and examples…
Set goals and KPIs for your employee advocacy program
Employees might already be posting about work on their social media feeds. However, without an organized system and clearly defined targets, you have no method of tracking outcomes.
The more clearly you define your goals, the simpler it’ll be for your employees to help. In case your purpose is to improve awareness, encourage employees to post about the brand generally. When you are launching a new product, make shareable content employees could be proud of. Continue reading →