From October 5th, Instagram started combining IGTV and videos on the Instagram feed into one format. They call it Instagram Video. Instagram also launched a new Video tab on users’ profiles. This new combined video format will live there. It will be easier for people to explore the new video content.
We all know that video is the hottest format to tell your stories, entertain, and connect with your audiences on social media these days. And this may be the reason why Instagram develops this format and makes it simpler for users to create and discover videos on this platform.