How to Manage Instagram Followers Effectively (1/2)

Last Updated on September 10th, 2020 at 12:12 pm

manage Instagram followers

Wondering the way to manage your Instagram followers? You are not sure what it means to manage followers on Instagram?

You’ve come to the right place.

Managing Instagram followers means:

  • Interacting with your current followers consistently
  • Growing your Instagram following and gaining new followers
  • Maintaining a happy, engaged community
  • Following or unfollowing other Instagram accounts
  • Blocking trolls and handling spam

Jump into this post to know more strategies to make this easier and more effective.

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Your Ideas in Making Music Aren’t New

Last Updated on September 8th, 2020 at 11:14 am

your ideas in making music

Your ideas in making music aren’t as new as you think. Innovation is impossible to generate on command.

Even when a new development seems obvious in hindsight, connecting the dots for the first time is always a struggle.

Truly new ideas are so rare that skeptics are resigned to the attitude that everything worth doing has already been done.

And in a sense, they’re right. We’re still using many of the same musical gestures and conventions that were popular hundreds of years ago.

But you shouldn’t find that information discouraging.

The musical ideas that show up again and again through the centuries persist because they’re deeply meaningful for our lives—then and now.

My flipside to this hard truth is that the music of the past is one of the best places to find inspiration if you know how to look.

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Minimalism in Music: Now Less is More

Last Updated on September 8th, 2020 at 11:14 am

minimalism in music

Remember how blown away the industry was by the success of Lorde’s “Royals”?

Back in 2012, no one thought such a modestly produced record could land on the radio.

Then, Billie Eilish walked in and took that minimalist approach to the next level.

With trap taking the lead now, we’re used to hearing music producers strip-down tracks to their bare bones.

But why are tracks with minimal production so powerful?

When done right, a minimal arrangement demands the listener’s utmost attention.

If you work with a bare arrangement, you’ll feel the urge to pick your instruments more carefully.

If your goal is to make the vocals shine, you have to produce beats that leave plenty of space for them to do so.

They say if your song sounds great with simple accompaniment, you’re onto something.

Minimalism in music has been around for a long time and while it’s new to pop, the reasons why it’s loved by so many are well understood.

So, if you’re not sold on minimalism in your music yet, let’s take a look at why it’s so great for writing good pop tunes.

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How to Use Facebook Groups to Engage Customers (1/3)

Last Updated on September 7th, 2020 at 10:32 am

Facebook groups to engage customers

As someone who ran an unauthorized 2gether fan site on Geocities for three glorious, hormone-fuelled months in 2001, I know first-hand the joy of bringing the community together online. Or, at the very least, the joy that comes with having upwards of five internet strangers sign our e-guestbook. (Were they all my brother trying to prank me? I don’t want to talk about it!!)

Today, though, with the power of Facebook groups for business, brands have an opportunity to build fan communities in a way that just wasn’t possible back then.

Sure, you might not have a neon pink visitor counter on the page like I did (jealous much?), but you do have access to Facebook’s 2.41 billion active monthly users and the tools there to build a thriving digital clubhouse. Seems like the perfect opportunity to bring people together… and build a great marketing platform while you’re at it.

Since Facebook changed its algorithm back in January 2018, the newsfeed has prioritized “posts that spark conversations and meaningful interactions”— including posts from Facebook Groups for business.

Engagement breeds reach which breeds more engagement… and you want to get engaged, right? (And I don’t mean to a member of 2gether, Chad specifically).

It’s time to get your fan community started. Here’s how to use Facebook groups to grow your business and engage customers.

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Instagram Reels: The Biggest Rival of TikTok

Last Updated on October 13th, 2023 at 5:48 pm

instagram reels

Instagram Reels is a content format that allows you to create and share 15-second videos with others in a new dedicated Feed on the Explore page. It’s Facebook’s new feature to compete with TikTok, which is also for short-form videos and is especially popular for Gen Z.

First launched in Brazil in late 2019, Instagram Reels are now available for over 50 other countries, including the US, the UK, Canada, Australia, and Japan, on both iOS and Android.

Despite being criticized as a “TikTok copycat,” Instagram Reels has gained positive responses from influencers and brands. Many creators said they planned to experiment with Reels while maintaining their presence on TikTok. Brands like SephoraWalmart, and Beardbrand are already using Reels.

So, what is Instagram Reels? How does it work? How can you, as a brand, use it in your marketing strategy? Let’s jump into this guide to find out the answers to all of your questions!

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Instagram is not only for celebrities and teenagers anymore. Actually, it’s now the fastest expanding social network showing strong growth in nearly every demographic. Instagram’s population now encompasses 53% of all online adults between the ages of 18 and 29, and 25% of all online adults between the ages of 30 and 49. Even better, almost half of Instagram’s users check it every day. That is a lot of engagement going on. Yet many B2B publishers haven’t created a successful presence on the network (or even an account!). Luckily, these trade publications are ahead of the curve, and offer some insight for other publishers to follow. Here are 10 publishers killing it on Instagram. let’s jump into to explore!

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Gain Your First (or Next) 1,000 Instagram Followers (1/2)

Last Updated on August 28th, 2020 at 11:29 am

gain Instagram followers

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