After months of testing, Instagram introduced an enormous change to its user interface (UI) in late 2020: changing the user “Activity” tab with the “Shop” tab, the social platform’s newest transfer to be extra business-friendly to sell on Instagram.

It is a huge evolution from where the function was just a few years ago. Right now, it is infinitely simpler for customers to shop merchandise from manufacturers without ever leaving the app.

So, how exactly does the instrument work and how will you leverage it to generate income? Discover everything you should know within the sections below. Continue reading →