YouTube has more than two billion people using it every month, which means it’s a great place for creators to make money. To do that, you need to understand something called YouTube CPM, which stands for Cost per 1,000 Impressions. CPM is like a special number that tells you how much advertisers pay to show their ads to people who watch your videos.
Imagine this: CPM is a common advertising metric. It reveals how much an advertiser invests to reach 1,000 viewers.
Maximizing your YouTube CPM means more income and highlights your video’s value. In this article, we’ll simplify CPM, explain its calculation, and discuss what qualifies as a “good CPM,” all without using complex terms.