Ad revenue is the obvious method to make money on YouTube. Nevertheless, it’s just one of the methods to make money on YouTube.
YouTube is half the internet: that’s 1.9 billion users logging in each month. However, there are 500 hours of video that are uploaded to the positioning each minute at the same time.
So that you already know this article just isn’t going to be about how simple it’s to purchase a Swiss watch with the ad revenue from your YouTube views.
Read on, and we’ll lay out 7 methods to make money on your YouTube channel, complete with step-by-step guides.
Methods to make cash on YouTube
1. Be a part of the YouTube Partner Program
The YouTube Partner Program is how common YouTubers get access to particular features on the platform.
Being a Youtube Partner is one of the optional methods to make money on YouTube (just setting up an AdSense account and getting views is sufficient to deal with that), however being a Partner makes it easier.
YouTube Partners have access to a number of income streams: not just video ads, however YouTube Premium subscription fees, and options that tap your loyal followers’ wallets instantly like Super Chat, channel memberships, and the merchandise shelf (more on these later.)
Step 1: Start a YouTube channel
Don’t worry, we now have a piece of useful information for this. It’s referred to as ‘How to create a YouTube channel.’
Step 2: Make your channel grow enough that it meets the YouTube Partner Program requirements
To be a part of the program, it’s necessary to have at least 1,000 subscribers and 4,000 watch hours within the previous 12 months.
Here are some ideas for how to get more YouTube views.
Step 3: Set up an AdSense account
That is so easy. Just follow YouTube’s official guide to AdSense accounts.
Step 4: Discover your new monetization features
Each monetization channel has completely different eligibility requirements. For example:
- Ad revenue: to earn this, your age should be at least 18, and you have to create content that is advertiser-friendly. Mainly, the less controversial your videos, the more YouTube advertisers will probably be comfortable running ads on them, and the more cash you make.
- YouTube Premium revenue: if a YouTube Premium member watches your video, you get a portion of their subscription fee. (This one is automated, which is nice.)
- Channel memberships: so as to sell channel memberships to your subscribers (i.e., your followers opt in to pay you an additional amount), it is advisable for your age to be at least 18 and have greater than 30,000 subscribers.
- Merchandise shelf: so as to sell merch from YouTube’s merchandise shelf, you should be at least 18 years previous, and have at least 10,000 subscribers.
- Super Chat payments: if you’d like your followers to have the ability to pay to have their messages highlighted in your live chats during your live streams, your age should be at least 18 (and live in a country where the feature is offered).
Step 5: Submit to ongoing reviews
As a YouTube Partner, your channel will probably be held to a better standard, based on YouTube. You need to comply with not just the YouTube Partner Program policies, however the Community Guidelines. To not mention staying on the right side of copyright law.
2. Sell your personal merch
Possibly you establish a content material creator first and entrepreneur second. (Just keep in mind that even Drake sells t-shirts.)
Alternately, you’re an entrepreneur first and video creator second, which implies you most likely already have a product, and also you’re designing your YouTube marketing strategy to sell it.
Either method, merchandise is a viable approach to earn cash from YouTube.
Step 1: Think about and design your product
Merchandise to your channel is supposed to represent and feed your viewers’ connection with you. It’s essential for your merch to be distinctive.
For instance, Patricia Bright is a popular YouTuber who launched her own WAOW shirts and SHINYSHINY hoodies reflect Patricia’s character.
Professional tip: You may need more ideas for merch than you possibly can stock. To begin with, dip your toes in the water with one or two items. However, make sure you interact with your audience in the decision-making process. Poll them as to what they need. Or build buzz by providing one-off products related to large subscriber-count milestones.
Step 2: Supply and/or build your own product
Typically, you’ll want a manufacturer, supplier, or wholesaler to make and ship your product. Some suppliers will ship it to you, and a few will spare you the headaches of inventory, delivery, and returns by dealing with it themselves.
For those who’re unsure of the place to start, try Shopify’s how-to on the subject of finding a brick-and-mortar company to make your dream a reality.
Step 3: Create your shop and landing page
It’s necessary to be a separate website to deal with purchases. If you wish to link it directly from your videos, check with YouTube’s list of approved merchandise sites.
Step 4: Allow your YouTube Partner merchandise shelf
YouTube Partners may use the shelf function to sell their channel’s merchandise. For those who’re eligible, follow YouTube’s instructions to enable it.
Step 5: Promote your product in your videos
That is where your charm is available. Wear or use your merch in your videos. Feature viewers who’ve purchased and are using it. (If we have been on another platform, we’d call this ‘user-generated content material,’ or possibly ‘solid gold’).
And don’t overlook to add your store’s hyperlink to your video descriptions, and embrace end screens and cards with compelling calls to action.
Source: EM cosmetic
Professional tip: Don’t forget to say thanks. It’s only because of politeness, but also because it’s an excuse to remind people how nice and common your product is, one more time.
3. Create sponsored content material
You don’t have to be on Instagram to be an influencer. The advantage of the #sponcon strategy is that you just don’t have to offer YouTube a cut of your earnings. You negotiate instantly with the brand, and so they pay you instantly. No wonder it’s a well-liked method for YouTubers to generate income.
For those who can provide brands a big and/or engaged audience—and your content material is relevant to their target market—they probably want to hear from you.
As an example, YouTuber Aaron Marino is popular in the males lifestyle area. How big? So big that even his videos that explain his brand partnerships have brand partners.
Step 1: Discover a brand to accomplice with
High quality is necessary, on the subject of the names you work with. You most likely already have a wish list of dream brands. Whether or not you’re aiming for the celebrities or building yourself up grassroots-style, make sure you perfect your brand pitch earlier than you send it.
Additionally, take into account signing up with an influencer marketing platform. These are middleman websites that help marketing teams to discover appropriate influencers to work with. FameBit was one of many first to concentrate on YouTubers, for example.
Step 2: Make a deal
In keeping with this latest study by influencer marketing platform Klear, YouTube videos are the most expensive type of sponsored content brands can purchase from influencers. Mainly, YouTube influencers are in a position to charge more for their videos than they would be for Instagram Stories or Facebook posts because the video is simply more expensive to produce.
Whereas your rate will differ in your viewers’ size, engagement, and relevance to your potential partner, know your worth before you sign a contract.
Step 3: Be transparent about your #sponsored #ad
Sponsored content material is advertising. This means you should make sure you’re in line with Google’s Ad policies. The FTC (U.S.) and ASA (U.K.) both have pointers of which try to be aware, too, when you’re American or British.
Transparency is not only nice for your legal health, but also for your relationship together with your viewers. YouTube has a visible disclosure feature that can assist you to ensure that your viewers are conscious that you’re advertising to them.