As the world’s largest social network, Facebook boasts some serious marketing potential. It is one of the most popular social media platforms in the world. It has over 3 billion monthly active users and continues to grow. This means that if you want to reach your target audience, you need to be using Facebook as part of your marketing strategy. To make the most of this platform, you need to understand when to post on Facebook. The algorithm is always changing, so it’s important to keep up-to-date with the latest insights. But when is the best time to post on Facebook? And what are the best types of posts to share? In this blog post, we will answer these questions and more!
What Is The Best Times To Post On The Facebook?
We reached out to some of the top marketing experts and asked them for their insights on the best times to post on Facebook in 2021. We conclude that the best time to post on Facebook is 3am EST Monday through Friday. However, 10am every Tuesday is also a good time to post. The best days of the week to post are Tuesdays, Wednesdays, Thursdays, and Fridays.
The worst day to post is Saturday. The reasoning behind these times is that people are more likely to be on Facebook during work hours or breaks and less likely to be on social networking sites on weekends. Posts made during these times tend to get more engagement than other times of day or days of the week. So if you want your post to be seen by more people, these are the times to do it. Of course, this isn’t always possible depending on your schedule or time zone, but it’s something to keep in mind when you’re planning your content strategy.
Types of Posts to Share
Now that you know when to post on Facebook let’s talk about what kind of content you should be sharing. The best types of posts to share are those that are informative, educational, or entertaining. This means that your posts should provide value to your audience and not just be a promotional tool for your business. Here are some ideas for types of posts to share:
- Blog posts
- Videos
- Infographics
- Images with text overlay
- Product reviews
- User-generated content
- Testimonials
- Questions or polls
Remember, the goal is to provide value to your audience, so they keep returning for more. If you can do that, you’ll be well on your way to success with your Facebook marketing strategy.
How To Find Your Own Best Times To Post On Facebook
Now that you know the general best times to post on Facebook, it’s time to start finding your own ideal posting times. The best way to do this is by using a tool like Sprout Social’s Insights report. This report analyzes your past posts and tells you when your audience is most engaged with your content.
Once you have this information, you can start planning your content strategy around these times. And don’t forget to experiment! Try posting at different times and see what works best for you and your audience. With a little trial and error, you’ll be sure to find the perfect time to post on Facebook.
Conclusion
Facebook is constantly changing its algorithm, which means that the best times to post are always subject to change. However, by keeping up with the latest insights and using the tips in this blog post, you can ensure that you’re making the most of this social media platform.
What are your thoughts on the best times to post on Facebook? Let us know in the comments below!