Get set to learn all about YouTube Shorts! In this guide, we’ll cover everything you need to know about making and doing well with short videos on YouTube. Plus, we’ll give you some really helpful tips to make your Shorts stand out.
Whether you’re just starting or you’ve been making videos for a while, get ready to make your content even better with YouTube Shorts!
What are YouTube Shorts?
Just like TikTok and Reels, YouTube Shorts are short videos that go up and down on YouTube. They’re part of creators’ and brands’ channels on YouTube. You can make, change, and put music on them before you share them.
Big music companies like Universal, Sony, and Warner Music are involved too. And the cool thing? Shorts can help you get more views, subscribers, and keep things moving (we’ll talk more about that later).
How Long Are YouTube Shorts?
YouTube Shorts can vary in length, starting from a minimum of 15 seconds and going up to a maximum of 60 seconds.
Can You Earn Money From YouTube Shorts?
In 2025, YouTube has expanded how creators can earn from Shorts.
Now you can make money not just through ads, but also via:
-
Shorts Fund Bonuses (updated monthly based on views & engagement)
-
Super Thanks and Channel Memberships
-
Product tagging (great for creators doing reviews or tutorials)
-
YouTube Shopping tools, which let you sell directly from Shorts
These updates make Shorts a serious income stream, even for small channels.
To find out if you can join, check out this article on YouTube’s help page.
Why Should You Make YouTube Shorts?
Making a plan for YouTube Shorts can help you get more people interested, improve your longer videos, and connect with new subscribers.
And if you already make TikToks and Reels, sharing them on Shorts lets you reach more people without much extra work. It’s a win for everyone.
And in 2025, YouTube is giving even more attention to Shorts.
They now show up more often on the home page and search results. Plus, YouTube is testing AI-powered editing tools, which help you:
-
Auto-generate captions
-
Get smart title suggestions
-
Remix longform videos into Shorts in one click
These tools save time and make it easier to create high-quality content.
11 Tips To Grow With YouTube Shorts in 2025
Are you all set to begin with YouTube Shorts? Check out these top 10 tips to help your channel grow:
-
Grab Attention
-
Keep It Short & Sweet
-
Schedule Your Shorts
-
Include a Catchy Title
-
Tease Longform Content
-
Leverage Trends
-
Track Performance
-
Use Captions
-
Be Consistent
-
Experiment
#1: Grab Attention
The main aim of short videos is to catch the attention of both users and the algorithm, so it’s crucial to dive straight in.
Our suggestion? Use hooks, just like skin expert and dermatologist Dr. Shah from Doctorly.
#2: Keep It Short & Sweet
The clue’s in the name, so make sure your videos are short and simple.
Whether promoting your longer videos or giving a sneak peek backstage, you don’t need to use up all 60 seconds to say what you want.
Just like Hextra Hunt, the creator of Sims 4, do what’s best for your content!
#3: Schedule Your Shorts
The top trick to improve your YouTube Shorts plan? Plan them ahead of time!
And guess what? We’ve already given you the scoop on how to do it.
#4: Include a Catchy Title
Here’s a tip: A catchy title is significant for your Shorts.
So, think about how you can use just a few words to grab people’s attention and keep them watching (without tricking them).
Look at some YouTube Shorts with catchy titles. Our main point? Because the “subscribe” button is easy to see in most Shorts, you don’t always need to ask people to subscribe to your video.
To put it simply, a fun video with a catchy title is the best way to get noticed.
#5: Tease Longform Content
One of the best strategies for YouTube Shorts? Use your longer videos in a new way.
Why? Sharing snippets of your best longer videos is a surefire way to get more people watching and subscribing.
We’ve already seen big creators like Chicken Shop Date’s Amelia Dimoldenberg do this to promote new videos:
Give it a try and see how much more people get interested.
#6: Leverage Trends
Heads up: Video trends aren’t just for TikTok and Reels!
You can find trends for YouTube Shorts too. From the music tool in YouTube Shorts to the ‘Trending’ page on YouTube, there are lots of ways to find trends, use them for your type of videos, and get more subscribers.
#7: Track Performance
Just like with TikTok and Reels, it’s important to keep an eye on which of your Shorts do the best so you know what to do in the future.
You can check out your Shorts analytics in YouTube Studio Analytics under the Content tab.
You’ll find a ‘Shorts’ section where you can see things like which Shorts are the most popular, if you’re gaining more subscribers, and how often your videos show up in the Shorts feed.
#8: Use Captions
Adding captions to your YouTube Shorts isn’t just a good idea for accessibility; it’s crucial to keep viewers interested.
For instance, 69% of people on social media watch videos without sound in public, and 25% do the same in private.
But don’t worry, there are three simple ways to add captions to your Shorts:
- Type them in yourself using YouTube Studio.
- Let YouTube create automatic captions.
- Use an app like CapCut or Descript.
In short: Don’t forget the captions!
#9: Be Consistent
Consistency is crucial if you want to build your audience with YouTube Shorts.
This means sticking to your chosen topics and how often you post.
Now, onto our last tip…
#10: Experiment
Our best advice for starting with YouTube Shorts? Don’t hesitate to try new things.
Experiment with different ways to grab attention, types of content, keywords, and hashtags.
Then, take note of what works best to refine your strategy.
And that’s it— everything you need to develop your plan and grow on Shorts.
With these tips handy, you’re sure to keep popping up in people’s feeds.
#11: Try YouTube’s New AI Tools
In 2025, YouTube introduced smart tools to help Shorts creators.
These include automatic editing, trending sound suggestions, and even idea prompts based on your past videos.
Use them to save time and stay ahead of the curve—especially if you’re posting often!
YouTube Shorts doesn’t always show your videos to a wide audience right away. Even great content can take time to build momentum—especially if your channel is new or you haven’t posted much yet. Early views play an important role in how Shorts get picked up by the algorithm, so giving your video a small boost at the start can make a big difference.
If you’re looking to speed things up, buying YouTube Shorts views is a smart way to help your video gain traction and reach more people faster. Build My Plays is trusted by thousands of creators and businesses and only delivers real, high-retention views—no bots, no risks.
It’s a simple but powerful way to support your content, build visibility, and get the attention your Shorts deserve.
Final Thoughts
YouTube Shorts are a great way to grow your channel and reach more people. With the right tips and some creativity, you can make fun, engaging videos that grab attention fast. Keep your content short, clear, and exciting. Try different ideas, learn from what works, and don’t be afraid to show your personality!
Now it’s your turn—pick one tip from this guide and put it into action today. Start creating, keep improving, and enjoy the journey.
Ready to go viral? Hit record and share your first Short now!