Everything You Need to Know about YouTube Channel Memberships

Last Updated on October 3rd, 2023 at 2:47 pm

YouTube Channel Memberships

The creator economy, now a $104 billion USD industry, shows no signs of slowing. Despite spending hours online, fans still eagerly consume content from their favorites. For creators eyeing a slice of the $104 billion pie, choosing the right video membership site is crucial. So, here’s the lowdown on YouTube Channel Memberships.

Is it the right match for you? Let’s unravel the details.

What exactly is YouTube Channel Membership?

Rolled out in 2018, it’s a cool feature letting creators offer exclusive content to subscribers who pay a small monthly fee.

What’s in it for subscribers? Well, they get access to a bunch of cool stuff – exclusive videos, live streams, and whatever else the creator decides to throw in.

Creators can get creative with their offerings, like extended video cuts, bloopers, and more. And here’s the twist – different membership tiers with different prices. The higher the tier, the more exclusive the goodies.

Beyond just cash, YouTube Channel Membership helps creators build stronger connections with their audience, creating awesome communities around their channels. It’s a win-win for creators and subscribers alike!

Can you get a YouTube Channel Membership?

In theory, anyone running a YouTube channel can set up their membership program. However, there are a few prerequisites to meet.

Fortunately, these requirements aren’t overly stringent, making it quite feasible for most YouTubers to activate their membership program with the right credentials.

Click on YouTube Channel Memberships

To be eligible for YouTube Channel Membership, you must meet the following criteria:

  • Maintain a minimum of 1,000 subscribers
  • Have no videos categorized as “Made for Kids”
  • Participate in the YouTube Partner Program (currently monetizing your videos)
  • Be active in a region where YouTube operates
  • Be 18 years or older
  • Ensure that your channel complies with YouTube’s terms of use

What services does your Membership program provide?

Alright, imagine this: YouTubers are all hyped to start their membership program, dreaming of that extra cash. But then, they hit a roadblock: How do you make exclusive stuff so cool that people happily pay a monthly fee?

Well, here’s the secret sauce: people sign up for memberships because they want the inside scoop on you or your creative process. So, your exclusive content needs to spill the beans on all the behind-the-scenes action. And when you’re setting up your membership, keep these friendly tips in mind:

1. Mix it Up: Have three membership levels. That way, people unsure about committing can start with the cheapest and move up if they like what they see.

2. Let’s Chat: Give your members a way to chat with you. People love feeling connected to their favorite creators, so this is a big deal.

3. Swag Alert: Throw in some cool merch as part of the deal. Who doesn’t love exclusive gear?

4. Shout it Out: Don’t forget to shout about your membership program. Your viewers won’t know it exists unless you tell them. Spread the word!

Remember the golden rule: make your membership packed with value. If your exclusive stuff is just a clone of your regular content, your membership dreams might fizzle out. Keep it fresh and exciting!

How to Start Your Membership Program?

Setting up your membership program on YouTube is as easy as pie. Here’s your step-by-step guide:

1. Log in to your YouTube account and jump into YouTube Studio.
2. Head over to the Monetization section and click on Memberships.
3. Hit Set Up Your Membership Offer.
4. On the panel, just click the Start button to arrange your different membership levels. Simple, right?

How much money can you make from your YouTube Channel Membership?

How much money you can make through your membership program on YouTube depends on the size of your channel, just like other ways to earn money on the platform. The more subscribers you have for the membership program, the more you can earn, and a larger channel tends to attract more viewers who are interested in joining.

Becoming popular on YouTube isn’t just about getting subscribers; it’s also about getting views. So, if you want your YouTube Membership Program to succeed, make sure to consider both the number of subscribers and the views your channel is getting.

What are the benefits of YouTube Channel Memberships?

For creators, using YouTube Channel Memberships offers many advantages, including:

  • Additional Income: It’s an extra way to make money right on the platform.
  • Increased Channel Value: The more members you have, the more valuable your channel becomes.
  • Better Collaborations: A successful membership program can boost your standing in collaborations, leading to improved deals with sponsors.
  • Community Building: Your membership program is a tool to create a strong community around your channel.


In summary, even though YouTube Channel Memberships isn’t the newest feature, it can be quite challenging for YouTubers. Our goal with this article is to make it easier for you to understand how to make the most out of this feature.

To conclude, we want to stress the importance of offering value and quality to your membership subscribers. If they don’t see the benefits, there’s no reason for them to become members, and they might feel it’s a waste of both money and time.

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