If you want to know the way to get verified on Instagram, you have come to the right place. In this post, we will tell you how to apply for verification (that is the simple part) and what you need to qualify (that is the difficult part).
First, the simple part…
How to get verified on Instagram
Applying only takes some moments.
Step 1: Go to your Instagram profile.
Step 2: Tap the menu icon in the top right-hand corner.
Step 3: Click on the “Settings” gear icon at the bottom of your screen.
Step 4: Scroll down and choose “Request Verification.”
Step 5: Fill in your account name, full name, what you are “Known As,” and your category (media, influencer, brand, and many others.). Then add a photo of your ID if you are a person, or a legal or business ID when you have an Instagram for Business account.
Step 6: Hit “Send”
Simple enough, right?
After reviewing your application, you will be notified whether your request is approved or denied. However do not expect a response right away. There is not a specified timeline for how long the process takes.
So, should you apply? Let’s answer some regularly asked questions.
“Is Instagram verification really all that great?”
A verified badge is a check that seems next to your account name. It shows that your profile is the “authentic presence of a notable public figure, celebrity, or global brand.”
The blue check also helps people keep away from imposter accounts and easily discover the brands or public figures they want to follow.
“What do I need to be verified by Instagram?”
The coveted blue check would not be covered if it was simple to attain.
Verification is reserved for accounts that Instagram deems “in the public interest.” More particularly, you have to be a public figure, celebrity or global brand.
And you have to adhere to the network’s Terms of Service and Community Guidelines. And then, Instagram explains on its site, your account must also be:
- Authentic. Obviously, you must be who you say you’re. That’s a real person, registered enterprise, or brand.
- Unique. Just one account per person or business could be verified, with exceptions of language-specific accounts. Instagram says it doesn’t verify general interest accounts like meme roundups.
- Public. When you’re looking to get verified, surely your account is already viewable to everyone, yes?
- Complete. You have to have a bio, profile photo, and at least one post. Note: Instagram says your profile should not contain “add me” links to other social media services.
- Notable. Again, Instagram stresses that verified accounts have to “represent a well-known, highly searched for person, brand, or entity.” When it reviews a verification application, Instagram looks at whether the user is featured in multiple news sources. Paid or promotional content does not count.
“What if I can’t get verified by Instagram?”
When you can not get verified, there are other methods to convey the authenticity of your Instagram account—and increase your chances down the road.
1. Promote your Instagram account on your site and other social profiles
Not only will this help more people find you on Instagram, but it would also clear up any confusion about which accounts are your official ones.
So embody a link to your Instagram profile on your other social media channels, site, and any other online profile you keep.
2. Share your Instagram account in other communications
You can additionally embody your Instagram handle in your email signature or newsletter. This can be certain that people who find themselves already involved together with your model can discover you on Instagram.
You should also embed your Instagram content in blog posts. That method people that uncover your blog through a search engine can connect with you on the ‘gram.
And do not rule out offline communications tools such as product packaging, business cards, or signage at an event or store.
3. Maintain a consistent brand aesthetic
60 % of the top brands on Instagram use the same filter for every post, according to an analysis by WebDam.
Utilizing the same filter over and over permits you to establish a look on Instagram that’s consistent with your overall branding—which people should recognize from your site and/or merchandise.
That wll serve as a signal to customers that your Instagram account is legit.
4. Make sure your Instagram username is the same as it is on other channels
Same idea as above. Consistent branding—text and visual—makes it simple for your followers on other platforms to search out and recognize you on Instagram.
5. Include a link to your site on your profile
Another simple method to show that your account is authentic. But again, don’t embody a link to another network. Instagram says it won’t approve profiles that “contain ‘add me’ links to other social channels.”
6. Write a strong bio
It should showcase who you’re and what you do, convey personality, embody related keywords (for better discoverability) and a compelling call-to-action.
7. Flaunt connections with verified accounts
For instance, when you work for a brand that’s already verified, embody your title and the company’s Instagram handle in your bio. That will increase your credibility.
8. Choose the right profile picture
When you are representing a brand, this needs to be the company’s logo.
No matter image you select, be sure it follows Instagram’s recommended dimensions for profile photos: 320 x 320 pixels. It must also be centered so that it works with the circular format.
9. Resubmit your application
If at first you are denied verification, take the time to follow the advice above to enhance your profile and develop your followers. When you’ve made the necessary changes and further establish yourself on the platform, there is no harm in attempting again.
Finally, getting verified will depend upon sticking to a winning Instagram strategy and building a dedicated following. Do that, have patience, and it can occur for you.