How to Get Paid for Reels on Instagram in 2024

Want to get paid for Reels on Instagram in 2024? With the Instagram Reels Play bonus program, you can earn money by making fun and engaging Reels. Whether you’re new to creating or already an influencer, there are many ways to increase your earnings.

This guide will show you how to start making money from your Reels, with tips on getting more views and using special themes. Keep reading to learn how to turn your creativity into cash on Instagram!

How To Get More Views for Your Instagram Reels

Instagram Reels

When you post Reels on Instagram, they won’t automatically go to your followers. Here’s how to get your Reels seen by more people:

  1. Share Your Reels: Post your Reels on your Instagram feed and Stories. If you don’t, your followers won’t know about them unless they visit your profile.
  2. Use Trending Hashtags and Sounds: Adding popular hashtags, audio, and filters can help your Reels get noticed. Look for the upward arrow next to sound names to find trending sounds.
  3. Collaborate with Others: Work with other creators to reach more people. Learn more about collaboration in this article.
  4. Be Original: Create unique and recognizable Reels. Don’t just lip-sync to trending audio. For ideas, check out this step-by-step guide on making Instagram Reels.
  5. Post Regularly: Algorithms like consistency. Don’t expect high engagement from one viral Reel if you stop posting. Keep posting regularly to maintain engagement.
  6. Use Scheduling Tools: Use tools to schedule your Reels in advance. Create several Reels at once and schedule them over time for the best engagement.

When to Post Instagram Reels for the Best Results

While it’s important to check your own Instagram analytics and tailor your posting schedule to your audience, there are some general guidelines for posting on Instagram, including Reels.

According to research by Influencer Marketing Hub, the best times to post Reels on Instagram (in EST) are:

  • Monday: 6 AM, 10 AM, 10 PM
  • Tuesday: 2 AM, 4 AM, 9 AM
  • Wednesday: 7 AM, 8 AM, 11 PM
  • Thursday: 9 AM, 12 PM, 7 PM
  • Friday: 5 AM, 1 PM, 3 PM
  • Saturday: 11 AM, 7 PM, 8 PM
  • Sunday: 7 AM, 8 AM, 4 PM

What is Instagram Reels Play bonus?

Instagram Reels Play bonus

It’s simple – you can earn money from Instagram Reels. Instagram pays you based on how many views your Reels get. The more views, the more money you can make.

To get those views, you need to put in some effort, but if you’ve read this far, you should have some good ideas on how to do that. With the chance to earn money, you’ll probably be even more motivated to make these ideas work for your content.

Who can get an Instagram Reels Play bonus?

The Instagram Reels Play bonus is for smaller accounts and content creators who want to grow. Here are the basic rules to qualify (check Instagram’s official channels for updates):

  • Have less than a million followers.
  • Use a business or creator account.
  • Follow Instagram’s Partner Monetization policies.
  • Your Reels can’t be branded content.
  • No other platform’s logos or marks (no TikToks as Reels).
  • Views must be real, not boosted by ads or sponsored content.

How does the Instagram Reels Play bonus work?

Instagram Reels Play is an invite-only bonus program. To start earning, you need an invite, which will appear as a pop-up notification in your Professional Dashboard on the Instagram app.

Right now, Instagram isn’t sending out new invites as they review the program. If you’ve been invited, you’re fortunate. To get an invite, you must have enabled bonuses for your account and selected a bonus opportunity before posting new content.

How much money can you make from the Instagram Reels Play bonus?

Instagram Reels

Once you set up your bonuses, you can earn money from your Instagram Reels each month in these ways:

  • Reel Performance: Earnings per view can change. You might earn more at first, and the rate could drop as your Reels get more views.
  • Number of Reels: Earn money based on how many Reels you create.
  • Themed Reels: Earn by making a Reel based on a prompt, like for a holiday or special event.

You can check your earnings in your professional account’s dashboard on Instagram. You might need to reach a minimum amount to get paid within 30 days.

The program is still changing, so rules and earnings might vary. For specific details and examples, look for articles that break down the Instagram Reels Play bonuses.


In 2024, you can make money from your Instagram Reels by using the Instagram Reels Play bonus program. You can earn based on how well your Reels do, how many you create, and by making special themed Reels. To earn more, post regularly, use popular hashtags and sounds, and keep your audience interested. Start creating and sharing your Reels today to take advantage of these opportunities and make money on Instagram!

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