“The only constant changes,” Greek philosopher Heraclitus has famously mentioned. We can’t show it, however,  we’re fairly positive he was talking about Facebook updates.

Generally its modifications delight (see: the introduction of Messenger). Typically they trigger mass outrage. However, one thing’s for sure: Facebook never rests on its laurels.

There’s always something new within the works, which is to say there are always new alternatives to your brand to get ahead of its competitors.

It’s why we’ll be maintaining this page updated regularly, spotlighting top Facebook updates each month in 2020. Make sure to check again usually (and maybe even bookmark this page?). Continue reading →


Here are more effective tips and practices for your Facebook Messenger marketing. Let’s check it out!

5. Earn a Very Responsive badge

The business that replies to messages in a timely manner is awarded a Very Responsive badge for their page. To earn a badge, businesses must have a response time of fewer than 15 minutes and a 90% response rate.

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We all know Facebook is now the world’s largest social network. Then Facebook advertising is an essential way to connect with your audiences on this platform.

With the Facebook algorithm which is updated day by day, you can find it hard to connect organically with audiences. However, Facebook’s micro-targeting features allow you to exactly reach your target audience. Facebook ads can deliver your message directly to the people who are most likely to want your products or services.

That’s good for your budget, conversion rates, and return on investment. You only pay money to approach the most valuable potential customers.

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Attempting to resolve where to concentrate your social media advert spend in 2020? We’ve collected the most recent social media advertising statistics—platform by precious platform—to get you began.

Social media adverts aren’t just for consultants and consultants anymore, and almost no one is getting by on organic alone. Use these stats to get caught up on the state of paid social: it’s your first step in direction of better viewer targeting and bumping up that ROI.

Let’s dive in. Continue reading →