You know it’s important to use Instagram for your brand or business regularly, but you aren’t sure which type of Instagram post is the best for engagement. It turns out that there isn’t one perfect answer to this question. Rather, it all depends on what you are looking to accomplish with your Instagram account and how much time you have to spend on it each day or week.
That said, we’ll explore each of the three main types of Instagram posts (image, video, and carousel) so that you can learn more about when and why to use them in the future. Also, we’ll see which one will help you get the most engagement.