Facebook Messenger 1: Advantages of Using It

Last Updated on October 6th, 2021 at 3:13 pm

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Facebook Messenger is one of the most essential messaging apps manufacturers use to connect with clients worldwide. Ensure you’re utilizing it correctly. In this guide, we cover the use of Facebook Messenger for all your business needs. Plus, we include ideas and the greatest practices in your subsequent Facebook Messenger marketing campaign.

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How to Increase Facebook Engagement in 2021 (1/2)

Last Updated on October 7th, 2021 at 5:12 pm

Facebook engagement in 2021

For commitment-phobes, the word “engagement” may be a terrifying and loaded one — but for social media marketers, Facebook engagement in 2021 is the holy grail.

In fact, we’re not talking about popping the massive Q: we’re talking about growing your interactions (reactions, shares, comments) and audience for your Facebook Page.

Facebook engagement is important as it can help extend organic reach. Engagement helps increase your News Feed placement based on the Facebook algorithm.

Moreover, likes and shares expand your posts to your audience’s extended network.

Finally, engagement indicates that your viewers are, well, engaged. And an engaged viewer that desires to interact with your brand is something every marketer should work for.

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Facebook Conversions API: Marketers Must Know (1/2)

Last Updated on August 19th, 2021 at 2:09 pm

Facebook Conversions API

The Facebook pixel is an extremely valuable software for monitoring business data on Facebook. Unfortunately, its effectiveness has been declining lately. However, all is not misplaced, because of the Facebook conversions API.

The Facebook conversions API is another software in your Facebook data toolkit that works with the Facebook pixel to ensure you get all the information you need. Combined, they make it easier to correctly monitor, attribute and enhance your Facebook advertising performance.

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