The Instagram app’s fastest-growing feature is now Instagram Reels. In actuality, the typical Instagram user watches Reels for 30 minutes every day. A fresh video to capture and edit every day can be challenging, even if Reels are a great way to share a fast video update with your audience.

We have good news if you’re seeking for a solution to plan your Reels so you can keep posting new content without feeling dependent on your phone. Although there are certain restrictions on how you can schedule Reels due to Instagram’s API, we’ve come up with a few inventive workarounds that can still be useful.

The best ways to plan Instagram Reels using Hootsuite will be covered in this blog, along with some pointers for making the most of your Reels content strategy.

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One of the first things you need to know when you calculate your engagement rate on Instagram is how many impressions and viewers your posts receive.

Divide this number by the number of followers you have, and you’ll have an idea of how many people are engaged with your content.

However, some challenges can arise when using these calculators. Read on to discover the best approach. After all, you don’t want to miss out on the most lucrative opportunities on Instagram.

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In a world of sharing constant information, the line between social media PR and marketing is often blurred. It’s no doubt that they are two different types of consumer engagement. However, there is also a fine line between an engaging social media marketing campaign and a successful PR campaign. In another word, these activities collaboratively complement each other, but cannot be considered the same thing.

In this guide, we will go through what social media PR is, and how it’s different from social media marketing. Then you will know how it can help your Instagram marketing. Let’s dive in!

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Instagram has always been a great platform for sharing photos and videos. In recent years, Instagram has made several updates to its video capabilities. If you want to get the most out of Instagram in 2022, you need to know about all the different ways you can share videos on the platform. This post will cover everything you need to know about Instagram videos in 2022. We’ll discuss the different types of Instagram videos, video sizes, and video lengths. We’ll also provide tips on making your videos stand out from the crowd.

In this first part of the complete guide, let’s go through all the types of Instagram videos that you should know in 2022.

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Every June, queer people all around the world commemorate and celebrate Pride Month, a time for the LGBTQIA+ community to be proud of who they are, celebrate their achievements, and reflect on their past and present hardships; and it’s also the time when many brands use social media to celebrate Pride Month.

Pride Month is also a time for allies — both corporate and individual — to come out in support of the LGBT community, and one method to do so is through the use of social media.

It allows companies and small businesses to promote awareness about the value of Pride. It also helps assist the community and nurture lasting change.

Continue reading if you’re seeking practical methods to show up and celebrate Pride on social media.

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