It’s no surprise you want to become a paid Instagram influencer. The average price for a sponsored Instagram post is $300, and if you become more successful, for example like yogi Rachel Brathen, you could earn $25,000 per post. But the idea that you get Instagram sponsored might seem laughable to you. You’re not posting pictures skydiving in Australia — you’re posting pictures of your brunch. However, you could be more marketable than you think.
Instagram has become an insanely popular channel for brands to promote their products and improve brand awareness. Influencer Central found that consumers consider Instagram to be the sixth most effective at influencing their purchasing decisions.
Instagram’s popularity might make you feel like this platform is already too crowded for you to stand out. But here’s the thing — brands are quickly realizing the power of normal people to promote their products. Micro-influencers who have a small number of followers compared to the big players get the most engagement out of their audience.
Think of it this way: I’m going to trust my best friend’s advice over Kim Kardashian’s when I’m purchasing a product. I trust my best friend, we share similar interests, and I know she’s genuine with her advice (no offense, Kim … ).
It’s the same concept for micro-influencers — with the right strategy, your audience will begin to see you as one of their real friends. The more they trust your advice when seeking out purchasing decisions, the more likely they will sponsor your brand.
Here, we will go through everything you need to do to get sponsored on Instagram, even if you currently have zero followers. Keep reading to get started.
- How to Get Sponsored on Instagram
- What’s a Sponsored Instagram Post?
- Using #ad and #spon Hashtags
