If you’ve come here finding instructions on the way to create a link tree for Instagram, you probably already know that Instagram has pretty restrictive policies when it comes to sharing links.

The platform doesn’t allow including links to feed posts, and “Swipe up” links in Stories are only available to bigger accounts. The Instagram bio is the only place where all Instagram users can use to add a link. One link, to be precise.

Link trees can help you take advantage of this precious real estate. By making a link tree for Instagram, you turn your one link in bio into a hub for, well, many links. And with more links, you’ll be able to direct traffic exactly where you want it — be it your store, a signup form, a brand new piece of content, or an essential business update.

Keep reading for step-by-step instructions on the way to create a link tree for Instagram and some inspiring examples of effective link trees.

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