YouTube is one of the most-visited sites on the web. It has nearly 2 billion monthly customers, watching videos in more than 80 languages. This rising viewer makes mastering YouTube a must for any marketer.

However, how do you get began on this booming platform? In this post, we’ll share 14 simple, actionable YouTube tips for growing your brand on YouTube. Continue reading →


Do you know that YouTube is the second-largest global search engine and the biggest video platform of all time?

That is right. Each day, millions of people around the globe visit the site to learn more a couple of topics, discover YouTube content when Google-searching a query, or stream a YouTube video embedded on one other brand’s website.

However, regardless of YouTube’s ginormous viewers, creating a method for the broad platform could be an absolute thriller to marketers. Continue reading →



Great YouTube marketing begins with great YouTube descriptions. There are two varieties of descriptions that every marketer should know:

  1. A YouTube channel description is the textual content in your channel’s “About” web page. It helps viewers perceive what to anticipate from your brand.
  2. A YouTube video description is the textual content under each of your videos. It helps viewers discover your content material and determine whether to watch it.

Accomplished right, YouTube descriptions can enhance SEO, subscriptions, view counts, and watch time. They’ll additionally assist your videos rank in YouTube’s “suggested search” function.

So how do you craft descriptions that work? Here are a few of our favorite methods. Continue reading →