How Does the YouTube Algorithm Work? (1/2)

Last Updated on September 25th, 2020 at 11:24 am

the YouTube algorithm

The YouTube algorithm decides what content people watch on YouTube 70% of the time. And according to Pew Research Center, 81% of American YouTube users say they regularly watch videos that the algorithm recommends to them.

If you’re a creator trying to get more YouTube views, or a brand building out your YouTube marketing strategy, the platform’s recommendation algorithm counts for a lot. So how do you optimize your channel and videos to work with it, not against it?

YouTube usually isn’t famous for being super transparent with creators or advertisers about how the proverbial sausage is made. So in this article we’re going to take a look at the history of YouTube’s priorities when it comes to helping viewers discover new videos. We’re going to explore how the algorithm works. Then all the latest YouTube algorithm changes in this year – 2020.

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Leverage Your Brand Advertising on YouTube (1/3)

Last Updated on August 18th, 2020 at 10:26 am

leverage YouTube advertising

Brand advertising on YouTube has been around for a while now. However, adopting the platform for direct response B2B advertising is relatively new. Unlike branding, direct response focuses on compelling people to take immediate action after watching an ad. This action can be visiting a site, sign-up, download, or purchase, which an advertiser can then track and measure later. Google has recently shown an increasing interest in expanding YouTube’s offerings for performance advertisers with TrueView for Action — a powerful campaign type that helps drive leads and conversions. So it’s an ideal time to capitalize on a social platform that’s currently less competitive, slightly more affordable. And be informed that this platform has a goldmine of nearly 2 billion monthly engaged users ready to take action. Read this article to know more about how to leverage YouTube advertising for your next direct response campaign.

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5 Effective Tips to Increase YouTube Engagement (1/2)

Last Updated on August 1st, 2020 at 11:19 am

increase YouTube engagement

YouTube engagement is crucial to your channel’s success. When you do it right way, you build an authentic and strong relationship with your viewers and community at large. They’ll realize that they can rely on you for great content that informs and delights them—and they’ll reward you for it by returning and converting. When you do it wrong, you’ll leave your audience frustrated and dissatisfied. You’ll also watch the ROI for any of your YouTube campaigns tank—something to avoid at all costs. Here are top 5 best tips that help to increase your YouTube engagement numbers.

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Top 4 Benefits of Buying YouTube Views

Last Updated on July 9th, 2020 at 12:45 pm

benefits of buying YouTube views

Tons of videos are uploaded on YouTube every second, it’s not always manage to make people watch your videos. This is the reason why people – who just start their YouTube journey – decide to buy views to expand their channels. In this post, we will explore the benefits of buying YouTube views.

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YouTube is the world’s second-largest search engine just behind Google. It allows users to access to millions of people all around the world. YouTube users are there to learn educational videos, have fun with silly ones, and consume all types of entertainment. You can find all genres of videos on YouTube, from educational to entertainment, advertisements to personal vlogs. With tons of videos uploaded constantly, though, getting people’s attention on your videos is not always manageable. This is the reason why buy YouTube views is the most favorable way to boost Youtube channels at first.

By buying views, you can build up the visibility of your video and get more organic views in the future. But you might take risks if you dive into poor quality providers or services. Here in this post, we will walk through the way to buy YouTube views effectively. Continue reading →



YouTube Ads: A Complete Guide for Marketers (1/3)

Last Updated on June 20th, 2020 at 1:22 pm

complete guide about YouTube ads

YouTube is one of the world’s biggest platforms for people to advertise. Let’s take a look at YouTube Statistics that show how popular YouTube is. YouTube now is the second-biggest search engine that has 1.9 billion monthly active users. 50 million of them are content creators, they upload 576,000 hours of video to YouTube every day. Do you want to be one of over 90% of U.S. businesses? You just need to start creating a YouTube business account and marketing on YouTube. This complete guide will allow you to understand YouTube Ads.

By the time you’re finished reading, you’ll know the way to navigate YouTube’s ad manager and understand the platform’s six ad formats. You’ll also have a firm grasp of YouTube ad targeting, and have a better sense of how to get money from your channel.

Read more to know:

  1. YouTube video ad formats
  2. How to set up video ads on YouTube
  3. YouTube non-video ad formats
  4. YouTube ad specs
  5. Best practices for YouTube ad

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5 Templates For Your YouTube Video Description

Last Updated on June 6th, 2020 at 4:11 pm

5 YouTube Description Templates That Have Helped Our Videos Go Viral

YouTube is the second largest search engine, with over 1.8 billion users per month — so it’s an undeniably powerful channel for your marketing and advertising efforts.

Nevertheless, in case you don’t use YouTube for your present marketing technique, you’re not alone. Actually, only nine percent of U.S. small businesses use YouTube to reach their viewers.

In 2018, the HubSpot Academy team didn’t take advantage of YouTube. However, in the latter half of the year, the team feared the key losses in traffic they might face if they didn’t hop on board — so that they carried out a method that enabled them to grow YouTube subscribers by 25% in just two months.

Finally, in case you’re prepared to start using YouTube to attract and convert viewers, it’s important you optimize your Youtube video descriptions for web optimization. For those who’re not sure the way to begin crafting compelling YouTube descriptions, keep reading — right here, we’ll discover numerous techniques you possibly can employ, and provide templates to make sure you have everything you should excel on YouTube.

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