2020 was a year of new developments at Instagram, with some fascinating new Instagram statistics rising along the way. Now much more than a photo-sharing platform, Instagram has launched a ton of options to assist businesses market and promote directly from the app.

As you plan your Instagram marketing strategy for 2021, it’s vital to know the newest facts about this very popular social network. To ensure you’re working with the proper info, we’ve compiled all the important Instagram statistics in 2021 you want to concentrate on this year. Continue reading →

YouTube Shorts – a YouTube app feature for marketers that rivals TikTok and Instagram Reels. It started its first round of testing in India last September. The beta version permits customers to see and create 15-second videos with musical overlays.

Even in its most basic beta form, the Shorts feature has already seen solid efficiency in India. In late February, Google and Alphabet CEO Sundar Pichai introduced that videos on the India-based Shorts participant receive 3.5 billion cumulative daily views. Continue reading →