Not all social media sites need the same picture sizes. Maybe your Facebook cover pic looks awesome, but using it as a Twitter header without adjusting could mess things up. To keep pics looking good across platforms, you need to know each platform’s size rules and resize as needed. But here’s the catch: social media platforms often change their rules. Wouldn’t it be great to have an always-updated cheat sheet? That’s what we’ve got here. Check out the latest social media image size for all platforms below. Don’t forget to bookmark this page!
Facebook Image Sizes
To start with social media image size, we go with Facebook. With 3.05 billion people using Facebook every month, it’s a must for growing your brand. But to look good on Facebook, your images must be just right.
Facebook Profile Image
Size Your profile picture is super important on Facebook. It’s the face of your brand or company. So, it has to be the perfect size, or your face might look too big or too small!
Here’s what size your profile picture needs to be:
- For desktop: 170 x 170 pixels.
- For mobile: 128 x 128 pixels.
Facebook Cover Photo Size
Your cover photo is the big picture at the top of your page. People first see it when they visit your profile or page. So, it needs to look great!
Here’s what size your cover photo should be:
- Best size: 820 x 312 pixels.
- Smallest size: 400 x 150 pixels.
Facebook Event Cover Image Size
Using Facebook Events is awesome for promoting your events. But before you invite anyone, make sure your event page looks good.
Here’s the size your event cover image should be:
- Best size: 1920 x 1005 pixels (16:9 ratio).
- Smallest size: 470 × 174 pixels.
Instagram Image Sizes
This platform is the world’s second most popular social network, making it a key place for growing your brand and connecting with your audience.
Instagram Profile Photo Size
Your profile picture is like your face on Instagram. To make sure it looks great, use these dimensions:
Recommended size: 320 x 320 pixels (shows as 120 x 120 pixels on mobile)
Instagram Reels Size
For clear and crisp Instagram Reels, stick to these dimensions:
Dimensions: 1080 x 1920 pixels (9:16 aspect ratio)
Instagram Stories Size
Since Instagram Stories are quick, use these dimensions to make them pop:
Dimensions: 1080 x 1920 pixels (9:16 aspect ratio)
Instagram Feed Photos Size
For your regular Instagram posts, use these ideal dimensions:
- Square: 1080 x 1080 pixels
- Portrait: 1080 x 1350 pixels
- Landscape: 1080 x 608 pixels
Instagram Carousel Photos Size
Keep your audience engaged with carousel posts. Use these dimensions:
- Square: 1080 x 1080 pixels
- Portrait: 1080 x 1350 pixels
- Landscape: 1080 x 566 pixels
- Suggested image dimensions: Width should be 1080 pixels, height can vary between 566 and 1350 pixels, based on orientation.
Instagram Ads Size
The size varies depending on the ad format. Always check these specifications:
- Landscape: 1080 x 566 pixels
- Square: 1080 x 1080 pixels
- Minimum width: 320 pixels
- Maximum width: 1080 pixels
- Supported aspect ratios: From 1.91:1 to 4:5
Twitter Image Sizes
Twitter, known for quick messages, is still tops for short updates. But don’t forget about the images! Make sure yours are the right size to stand out on Twitter (or X or Xitter).
Twitter Profile Photo Size
Your profile picture helps people recognize you. Use these dimensions:
Recommended size: 200 x 200 pixels.
Twitter Header Size
Your header photo is big and bold. Make it count with these dimensions:
Recommended size: 1500 x 500 pixels.
Twitter Shared Photos Size
For images in tweets, follow these size rules:
- Minimum size: 600 x 335 pixels.
- Maximum size: 4096 x 4096 pixels.
Twitter Ads Size
The size depends on the ad type:
- Single and multi-image tweets: 600 x 335 pixels
- Website card image: 800 x 418 pixels (1.91:1 aspect ratio) or 800 x 800 pixels (1:1 aspect ratio).
- Carousels: 800 x 800 pixels (1:1 aspect ratio) or 800 x 418 pixels (1.91:1 aspect ratio).
- App card image: 800 x 800 pixels (1:1 aspect ratio) or 800 x 418 pixels (1.91:1 aspect ratio).
- Conversation card: 800 x 418 pixels (1.91:1 aspect ratio).
- Direct Message card: 800 x 418 pixels (1.91:1 aspect ratio).
LinkedIn Image Sizes
The next candidate for the social media image size, LinkedIn is perfect for building professional connections. But to look professional, use the right image sizes.
LinkedIn Profile Photo Size
Make sure your logo looks professional:
Recommended size: At least 400 x 400 pixels (up to 7680 x 4320 pixels).
LinkedIn Cover Photo Size
Add a branding touch with your cover photo:
- Recommended size: 1584 x 396 pixels.
- Aspect ratio: 4:1
LinkedIn Post Image Size
Use this size for your post images:
Recommended size: 1200 x 627 pixels.
LinkedIn Business Banner Size
Keep these dimensions for your business banner:
- Standard logo size: 60 x 60 pixels.
- Square logo size: 50 x 50 pixels.
LinkedIn Ads Size
Sizes vary for different ad formats:
- Company logo for ads: 100 x 100 pixels.
- Logo size for Spotlight ads: 100 x 100 pixels.
- Carousel images for sponsored content: 1080 x 1080 pixels (1:1 aspect ratio).
- Custom background image for Spotlight ads: Ideal size: 300 x 250 pixels.
- Images for sponsored content: 1200 x 627 pixels (1.91:1 aspect ratio).
TikTok Image Sizes
TikTok is super popular, especially among younger folks. If you’re using it for your campaigns, make sure your images look great.
TikTok Profile Photo Size
Make your profile picture stand out.
Recommended Size: 200 x 200 pixels.
TikTok Video Size
Your TikTok videos should be just right:
Recommended Size: 1080 x 1920 pixels, with an aspect ratio of 9:16.
TikTok Carousel Photo Size
Keep users swiping with these dimensions:
Recommended Size: 1080 x 1920 pixels.
YouTube Image Sizes
YouTube is the place for videos. Make sure your channel looks top-notch with these image sizes.
YouTube Profile Photo Size
Make your profile pic pop:
Recommended Size: 800 x 800 pixels.
YouTube Banner Photo Size
Dress up your channel with a great banner:
Recommended Size: 2560 x 1440 pixels.
YouTube Video Thumbnail Photo Size
Grab attention with eye-catching thumbnails:
Recommended Size: 1280 x 720 pixels.
Pinterest Image Sizes
Pinterest is a hot spot for shopping, with lots of users making purchases. So, it’s smart to use it for marketing. Your images play a big role in this. Here are the sizes you need for your Pinterest images.
Pinterest Profile Photo Size
Make your profile pic stand out:
Recommended Size: 165 x 165 pixels.
Pinterest Cover Photo Size
Welcome visitors to your profile with a great cover photo:
Recommended Size: 800 x 450 pixels.
Pinterest Pin Image Size
Get your pins noticed:
- Aspect Ratio: 2:3.
- Minimum Width: 600 pixels.
Pinterest Board Display Image Size
Make your boards look awesome:
Recommended Size: 222 x 150 pixels.
Tumblr Image Sizes
With this social media image size, Tumblr is all about creativity, and getting the size right is key.
Tumblr Profile Photo Size
Make your profile pic pop:
Recommended Size: 128 x 128 pixels.
Tumblr Profile Banner Size
Spruce up your profile with a cool banner:
Recommended size: 3000 x 1055 pixels.
Tumblr Image Post Size
For image posts, stick to these dimensions:
Recommended Size: 540 x 810 pixels.