Do you want to link your Instagram account to a Facebook page? You’ve clicked on the best how-to article.
Since acquiring Instagram in 2012, Facebook has streamlined cross-app functionality for businesses and non-profits organizations. The latest update of Facebook Business Suite makes it possible for admins to manage everything in a single place—from cross-posting to replying to messages.
Why link your Instagram to a Facebook page
These are the key advantages available once you link your Instagram account to a Facebook page.
Build customer trust
Don’t overlook the importance of providing a perfect online purchasing experience for customers. By connecting your accounts, your followers can believe they’re dealing with the same business, and you’ll offer seamless interactions.
Schedule posts across platforms
When you have a busy schedule or run multiple accounts, you already know the advantages of scheduling posts. To schedule posts for Instagram and Facebook on a social media management dashboard, you’ll need to connect your accounts.
Respond to messages faster
Once you link your Instagram and Facebook accounts you can manage your messages in one place. This makes it so much easier to maintain a quick response time, and provides you access to more inbox tools, from customer labels to message filters.
Get sharper insights
With both platforms connected, you may compare audiences, post-performance, and more. See where your organic efforts are taking off, and identify where it makes the most sense to pay more in promotions.
Run better ads
In some regions, you have to link a Facebook page to run ads. Even if it’s not required, connecting accounts lets you run ads on each platform and pay for them in one place.
Open an Instagram shop
If you’re thinking about selling products or services on Instagram, you need a linked Facebook page to arrange a shop. By connecting accounts, you may also sync business info and use features like appointment buttons and donation stickers.
The way to link your Instagram account to a Facebook page
So you have an Instagram account and a Facebook page, however, they’re not linked. To begin, ensure you’re an admin of the Facebook page you want to connect. And in case you haven’t yet, convert to an Instagram business account.
Then follow these steps:
From Facebook:
1. Log in to Facebook and click on Pages in the left menu.
2. From your Facebook page, choose Settings.
3. Scroll down and choose Instagram in the left column.
4. Click Connect Account, and fill in your Instagram username and password.
From Instagram:
1. Log in to Instagram and go to your profile.
2. Tap Edit Profile.
3. Under Public Business/Profile Information, choose Page.
4. Click on the Facebook page you want to connect to. If you don’t have one yet, tap Create a new Facebook page.
Need a bit of help? Here’s how to create a Facebook business page.
The way to change a Facebook page linked to Instagram
You want to change the Facebook page linked to your Instagram account? Begin by disconnecting the Facebook page you have connected to:
1. Log in to Facebook and choose Pages in the left menu.
2. From your Facebook page, go to Settings.
3. In the left column, click Instagram.
4. Scroll down and under Disconnect Instagram, click Disconnect.
You’ve now disconnected your Facebook and Instagram accounts. Follow the How to link your Instagram account to a Facebook page guide to add a different page.